Heavier users of the internet are switching to Firefox in greater numbers in the UK, says Nielsen//NetRatings. According to their latest report, by September 2006 almost 12% of UK users had adopted Firefox.
Whilst for web marketing campaigns, 12% isn’t a huge number it still cannot be ignored. Which retailer would willing stop 12% of its customers from walking through the done – none! Added to that, the figures show that Firefox users see 24.4 pages per person per month – compared with just 19.1 pages for Internet Explorer – a difference which reduces the Internet Explorer advantage.
Latest posts by Andy Atkins-Kruger (see all)
- Be prepared: A personal message from Webcertain’s CEO - May 15, 2018
- Why Someone Else Really Needs To Look Over Your Keyword Research – Especially When Multiple Languages Are Involved - June 6, 2014
- Commercial Russian Dates To Remember: Men’s Day (23rd February) And Women’s Day (8th March) - February 17, 2014