Cal O'Connell

Cal O'Connell

Cal is the Video News Editor at Webcertain. He presents the daily Global Marketing News Bulletin as well as working behind the scenes as a video editor and production member. With 6 years experience as a professional filmmaker and videographer, Cal provides Webcertain with the ability to create video content for its ever-expanding catalogue of video content. Outside of the company, Cal enjoys writing and directing short films and is currently in the process of making his first feature.
google-site-search-24022017

Google Discontinues Its Site Search Tool

Global Marketing News – 24th February 2017 Google has announced that it is to discontinue its Site Search tool, Indus OS is the second most popular operating system in India, and Baidu’s video platform iQiyi has received heavy investment. Visit Webcertain.tv to … Read More

yandex-growth-2016

Yandex Reveals Impressive Growth In 2016

Global Marketing News – 21st February 2017 Yandex saw impressive growth in 2016, SoundCloud is to introduce programmatic audio ads, and mcommerce sales are set to double in the Asia Pacific region before 2020. Visit Webcertain.tv to watch the full bulletin or to watch … Read More

south-east-asia-digital-advertising-16022017

Digital Ad Spend Set To Soar In South East Asia

Global Marketing News – 16th February 2017 Digital ad spend is expected to soar in South East Asia, YouTube has released a low-data app, and m-commerce in the US saw huge increases at the end of 2016. Visit Webcertain.tv to watch the full … Read More

virtual-reality-marketing-13022017

Marketers Fail To Embrace VR Marketing

Global Marketing News – 13th February 2017 Virtual reality is failing to find popularity amongst marketers, Pakistan saw huge internet growth in 2016, and Facebook Lite now has more than 200 million worldwide users. Visit Webcertain.tv to watch the full bulletin or to watch … Read More

sogou-translation-search-engine-08022017

Sogou Unveils Groundbreaking Translation Search Engine

Global Marketing News – 8th February 2017 Sogou has introduced a real-time translation search engine, Oppo is now the leading smartphone manufacturer in China, and South Korean technology brands are moving their focus towards video. Visit Webcertain.tv to watch the full bulletin or to … Read More

ad-blocking-worldwide-03022017

Ad Blocking On The Rise Worldwide

Global Marketing News – 3rd February 2017 Ad blocking continues to increase around the world, Apple has ended 2016 on a high, and Indonesians have been found to be easily engaged by email marketing. Visit Webcertain.tv to watch the full bulletin or to watch … Read More

advertising-search-engine-growth-31012017

Advertising Fuels Search Engine Growth

Global Marketing News – 31st January 2017 Advertising is fuelling growth for the global search engines, brands are expected to move more towards experiential marketing, and research has found that 8 in 10 Indians now access the web through mobile. … Read More

chinese-censorship-vpn-26012017

Chinese Censorship Machine Clamps Down On VPNs

Global Marketing News – 26th January 2017 China has announced plans to “clean-up” its internet usage, most French Twitter users tweet whilst watching TV, and Ringier expands its East African presence. Visit Webcertain.tv to watch the full bulletin or to watch a wide range … Read More

netflix-global-growth-23012017

Netflix Global Subscriptions Skyrocket

Global Marketing News – 23rd January 2017 Netflix’s international expansion has produced high levels of subscriber growth, social media is now seen as the primary way of boosting brand awareness, and British ecommerce in 2016 was pushed by mcommerce growth. … Read More

asos-sales-europe-18012017

ASOS Relies On International Markets For Growth

Global Marketing News – 18th January 2017 ASOS has announced a 49% sales increase in Europe, Baidu has opened its own Augmented Reality Lab, and Facebook has launched a fake news tool in Germany. Visit Webcertain.tv to watch the full bulletin or to watch … Read More

programmatic-advertising-latin-america-13012017

Programmatic Advertising On The Rise In Brazil

Global Marketing News – 13th January 2017 Programmatic advertising will carry on its 2016 success in Latin America into this year, the Italian government has called for stricter censorship rules and tougher punishments for users who post illegal content online, … Read More

alibaba-india-10012017

Alibaba To Enter Indian Market

Global Marketing News – 10th January 2017 Alibaba is preparing to enter the Indian market, Google Shopping is to receive new updates, and Instagram has seen high levels of growth in Japan. Visit Webcertain.tv to watch the full bulletin or to watch a wide … Read More

search-updates-2016

The Top Search Engine Updates Of 2016

Global Marketing News – 22nd December 2016 We look at how the search landscape has changed throughout 2016, including a new algorithm from Yandex, and Google splitting its search index into two separate versions. Visit Webcertain.tv to watch the full bulletin or to watch … Read More

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