Cal O'Connell

Cal O'Connell

Cal is the Lead Videographer at Webcertain. He presents the daily Global Marketing News Bulletin as well as working behind the scenes as a video editor and production member. With 6 years of experience as a professional filmmaker and videographer, Cal provides Webcertain with the ability to create video content for its ever-expanding catalogue of video content.
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Success For Baidu In AI And Mobile

Global Marketing News – 1st August 2017 Baidu has reported a successful quarter following a push in its mobile and AI technologies, Facebook is seeing growing success in Africa, and research has revealed that luxury brands are wary of entering … Read More

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Google Fights Back Against Canadian Court

Global Marketing News – 27th July 2017 Google has begun to fight back to regain control over its global search results, Yandex has released a new feature making it possible to target people by mobile app interests, and the Brazilian … Read More

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Facebook Plans Subscription-Only News Service

Global Marketing News – 24th July 2017 Facebook is planning a subscription-only news service, Amazon has launched a social shopping network, and Google is fighting another “right to be forgotten” case. Visit Webcertain.tv to watch the full bulletin or to watch a wide range … Read More

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LinkedIn Introduces Native Videos

Global Marketing News – 19th July 2017 LinkedIn has finally introduced the ability for users to add native videos, Australia is seeing an upturn in online sales, and global programmatic advertising is falling worldwide. Visit Webcertain.tv to watch the full bulletin or to watch … Read More

snapchat-link-sharing-11072017

Snapchat Launches Link Sharing Feature

Global Marketing News – 11th July 2017 Snapchat has launched a new feature to allow link sharing, Baidu has acquired an AI chatbot company, and Instagram has introduced an update to its Stories feature. Visit Webcertain.tv to watch the full bulletin or to watch … Read More

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Alibaba Looking To Work With Brands Globally

Global Marketing News – 3rd July 2017 Alibaba is looking to work with brands globally, Facebook has hit 2 billion users, and the Chinese government has shut down all Weibo streaming services. Visit Webcertain.tv to watch the full bulletin or to watch a wide … Read More

eu-fined-google-28062017

Google Fined Record-Breaking 2.4 Billion Euros

Global Marketing News – 28th June 2017 Google has been fined 2.4 billion Euros for abusing its dominant position in the search engine market, ecommerce in Europe is forecast to see substantial growth this year, and WeChat’s growth in China … Read More

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Line Announces Focus On AI

Global Marketing News – 23rd June 2017 Line has announced that it will begin a focus on AI, marketers will begin prioritising new technologies in 2017, and the growing mobile market making app user acquisition cheaper for brands. Visit Webcertain.tv to watch … Read More

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Google Delays Mobile-First Index

Global Marketing News – 20th June 2017 Google has delayed its mobile-first index, Twitter has enabled ad blocking on iOS, and November is set to usurp December as the UK’s peak month for online Christmas shopping. Visit Webcertain.tv to watch the full bulletin or … Read More

indian-ecommerce-regulation-15062017

Indian Ecommerce Giants Call For Industry Regulation

Global Marketing News – 15th June 2017 Indian ecommerce giants have called for industry regulation, Ramadan has caused an increase in online sales across the world, and Facebook is testing the expansion of its Group feature. Visit Webcertain.tv to watch the full bulletin or … Read More

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Ecommerce Returns Policy Crucial To Loyalty

Global Marketing News – 12th June 2017 Research has found that ecommerce sites’ returns policies are vital to customer loyalty, Amazon has lent over 3 billion US dollars to small businesses, and traditional media ad spend is slowing in France. … Read More

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