Cal O'Connell

Cal O'Connell

Cal is the Lead Videographer at Webcertain. He presents the daily Global Marketing News Bulletin as well as working behind the scenes as a video editor and production member. With 6 years of experience as a professional filmmaker and videographer, Cal provides Webcertain with the ability to create video content for its ever-expanding catalogue of video content.
asos-sales-europe-18012017

ASOS Relies On International Markets For Growth

Global Marketing News – 18th January 2017 ASOS has announced a 49% sales increase in Europe, Baidu has opened its own Augmented Reality Lab, and Facebook has launched a fake news tool in Germany. Visit Webcertain.tv to watch the full bulletin or to watch … Read More

programmatic-advertising-latin-america-13012017

Programmatic Advertising On The Rise In Brazil

Global Marketing News – 13th January 2017 Programmatic advertising will carry on its 2016 success in Latin America into this year, the Italian government has called for stricter censorship rules and tougher punishments for users who post illegal content online, … Read More

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Alibaba To Enter Indian Market

Global Marketing News – 10th January 2017 Alibaba is preparing to enter the Indian market, Google Shopping is to receive new updates, and Instagram has seen high levels of growth in Japan. Visit Webcertain.tv to watch the full bulletin or to watch a wide … Read More

search-updates-2016

The Top Search Engine Updates Of 2016

Global Marketing News – 22nd December 2016 We look at how the search landscape has changed throughout 2016, including a new algorithm from Yandex, and Google splitting its search index into two separate versions. Visit Webcertain.tv to watch the full bulletin or to watch … Read More

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Google Fights Canadian Ruling In Supreme Court

Global Marketing News – 9th December 2016 Google representatives have appeared before a Canadian court in a bid to alter a recent censorship ruling. The Russian Government has chosen Finnish operating system, Sailfish, as the backbone for all its government … Read More

indonesia-right-to-be-forgotten-06122016

Indonesia Introduces Right To Be Forgotten Law

Global Marketing News – 6th December 2016 Indonesia has introduced a “right to be forgotten” law, the European Commission is looking to improve cross-border shopping, and Naver has moved to compete with Google Chrome. Visit Webcertain.tv to watch the full bulletin or to watch … Read More

facebook-anti-semitism-01122016

Germany Goes Head To Head With Facebook And Wins

Global Marketing News – 1st December 2016 Facebook has found itself at the heart of controversy in Germany, clothing has been shown to be the most popular cross-border purchase, and Baidu Maps now covers over 150 countries. Visit Webcertain.tv to watch the full … Read More

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Airbnb Buying Into The Chinese Market

Global Marketing News – 28th November 2016 Airbnb is looking to buy its way into the Chinese market, B2B marketers have shown that they are doubtful of programmatic advertising, and BBM has revealed its new plans for Indonesia. Visit Webcertain.tv to watch … Read More

tencent-struggle-23112016

Tencent Struggles With WeChat Expansion

Global Marketing News – 23rd November 2016 Tencent has revealed how it is struggling to expand globally, South Korea has refused to give map data to Google, and a study has found that rates of app abandonment are continuing to … Read More

alibaba-singles-day-2016

Alibaba Smashes Singles’ Day Sales Records

Global Marketing News – 15th November 2016 Alibaba has broken Singles’ Day sales this year, Google has responded to an EU anti-trust investigation, and China has pulled ahead of the US in the m-commerce markets. Visit Webcertain.tv to watch the full bulletin or to … Read More

marks-spencer-restructuring-10112016

Marks And Spencer Pulls Out Of 10 Countries

Global Marketing News – 10th November 2016 Marks and Spencer has announced plans for a global restructuring, WhatsApp has put a stop to Facebook data sharing in the UK, and Instagram advertising has seen huge success. Visit Webcertain.tv to watch the full bulletin or … Read More

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