Gemma Houghton

Gemma Houghton

Gemma has worked in international search markteing for over 10 years and is Director of Marketing at Webcertain, overseeing all marketing activities for the Group. She also organises and programs Webcertain's International Search Summit, a search marketing conference focusing on international and multilingual online marketing which runs across Europe and the US. Gemma is currently studying with the Chartered Management Institute to acheive a Diploma in Management and Leadership. She holds a Professional Diploma in Marketing from the Chartered Institute of Marketing and a BA Joint Honors Degree in French and German.

Google in China – A Timeline

As Google announces its withdrawl from the Chinese market, this post highlights some of the key events in Google’s ten year history in the country. 2000 – A Chinese language version of Google.com is launched – and over the next … Read More

Use Your Users' Language – And Use It Well!

Shari Thurow, founder and SEO Director of Omni Marketing Interactive is recognised as the leading expert on search engine friendly design and has authored three books about web design and usability. She speaks at events around the world, sharing her … Read More

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