Gemma Houghton

Baidu And Yahoo Japan Join Forces For Advertising

baidu-yahoo-japan-02122016

Global Marketing News – 2nd December 2016

Baidu and Yahoo have joined forces for advertising, the EU has ruled that online geo-blocking is illegal, and research has found that the average time spent on mobile apps is continuing to increase.

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Gemma Houghton

Gemma Houghton

Director of Marketing at Webcertain
Gemma has worked in international search markteing for over 10 years and is Director of Marketing at Webcertain, overseeing all marketing activities for the Group. She also organises and programs Webcertain's International Search Summit, a search marketing conference focusing on international and multilingual online marketing which runs across Europe and the US. Gemma is currently studying with the Chartered Management Institute to acheive a Diploma in Management and Leadership. She holds a Professional Diploma in Marketing from the Chartered Institute of Marketing and a BA Joint Honors Degree in French and German.

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