Global Marketing News – 7th July 2017
Bing has taken a large chunk out of Google’s search market share, Baidu is looking to push China to lead AI development, and Rakuten’s success in Japan is preventing Amazon from leading the market.
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Gemma Houghton
Director of Marketing at Webcertain
Gemma has worked in international search marketing for over 15 years and is Director of Marketing at Webcertain, overseeing all marketing activities for the Group. She also organises and programmes Webcertain’s International Search Summit and International Social Summit, Barcelona-based conferences focusing on international and multilingual digital marketing. Gemma holds a Professional Diploma in Marketing from the Chartered Institute of Marketing, a Diploma in Management and Leadership from the Chartered Management Institute, and a BA joint honours degree in French and German.
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