Following the expansion of their trademark policy to the UK last year, Google has widened its looser trademark policy which basically allows all-comers to bid on trademark keywords increasing the cost of trademark advertising via the number one search engine … Read More
For the first time a search engine marketing conference if to take place in Bulgaria. The event is named “SEO Conference 2009” and it has every chance to become *the* web event of the year (in Bulgaria). The main purpose … Read More
The vertical search field in Bulgaria has seen some development in the last six to 12 months and in this post I will try to cover the current situation and outline the future trends. Only two years ago virtually no … Read More
You wont read about it in an official Google post in any of the Google blogs I am aware of, but it’s a fact from like 2 months now – Google does transliteration from Latin letters to Bulgarian letters when … Read More
Google is about to hold a Google University event in Bulgaria on the 13th of March. The six hour event will take place in the Hilton Hotel in Sofia with a main topic – “How to succesfully advertise in Google”. … Read More
In 2007 the amount of money spent on online advertising in Bulgaria has increased with about 60 percent, compared to 2006 spending. Total net in 2007 spending was 12 mln leva (around 9 mln USD), representing a significant growth from … Read More
Dir.bg, one of the first and largest web portals in Bulgaria has just announced on its website the launch of a new standalone service – Diri.bg. “Diri” in Bulgarian is an old-style word for “Tarsi”(v), meaning – “Search”. This new … Read More
It is now three months since the introduction of AdSense for content in Bulgarian and it sounds like a good time for an overview of the effect it had on the market. Before AdSense Before AdSense came to the scene … Read More
13 may be a fatal number, but obviously not at Google. Announcment on the Official Google Blog says that iGoogle has been localized for 13 new languages. Users speaking – Arabic – Bulgarian – Catalian – Croatian – Icelandic – … Read More
The .EU domain registrar management organisation, EURid has suspended 10,000 EU domain names which have been apparently legally registered by a Chinese woman – reports out-law. EURid has the power to remove the domain names from the woman – but … Read More
At least two major new features are arriving in Google’s webmaster tools console according to information from the SES San Jose conference and the official Google webmaster tools blog. The latter has announced support for the Internationalizing Domain Names in … Read More
The agency controlled online advertising market in Bulgaria grows 110% from 2005 to 2006 shows a recent study by Investor.bg. Advertisers spend 5.6 million leva (3.8 mln USD) through advertising agencies and media shops during 2005. In 2006 spending increases rapidly to 12.5 mln. leva (8.6 mln USD) and is expected to reach 20 mln. leva in 2007 (13.7 mln. USD). This implies a 60% growth in internet advertisng for 2007. … Read More
Europe’s largest telecoms operators – with one American firm – are planning to launch a mobile phone search engine to rival Google and Yahoo. The companies concerned include Vodafone, France Telecom, Telefonica, Deutsche Telekom, Hutchison Whampoa, Telecom Italia and US firm Cingular. Combined, they have a user base of 600 million people – with some 20% in the UK expected to have broadband speed mobile phone access by the end of 2007.
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Jabse is the name of the new player in search in Bulgaria. In a market, dominated entirely by Google (over 90% if you compare it to pure search engines) this new entry looks like a very brave move… … Read More
The new edition of E-Bulgaria report (published annually by Vitosha Research) contains some interesting insights about Internet penetration in Bulgaria and how Bulgarians use the technology. Even though the research predicts over 33% Internet penetration in January 2007, things are … Read More
