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Japan

CM prompted search – survey in Japan

Many CMs aired in Japan now mention a keyword phrase, some even show a phrase being typed in the search window on commercial. According to Internet.com and goo Research, 52% of the Internet users who responded to the survey have … Read More

Yahoo Japan's digital home engine

Yahoo Japan made a licensing agreement with Mediabolic for its web media product software, with which Yahoo Japan is going to develop “Yahoo! digital home engine”. Once it’s developed, people can access Yahoo Japan’s services such as search engine, auction, … Read More

Japanese blog user survey

Internet.com and goo research have announced its blog user survey results. It shows the difference in usage between male and female. Q1: Have you viewed someone else’s blog in last 30 days? Male – Yes 77.75% Female – Yes 80.40% … Read More

Google Japan's future plan

Google’s senior v.p. of global sales, Omid Kordestani spoke at the conference in Tokyo last week that they will add engineers in Japan to develop new technologies in one of the most advanced markets for mobile technologies. They understand the … Read More

Japanese consumers buying cycle

I just read the survey taken by OPT and Cross Marketing with 300 male and female Blog and SNS users in Japan. It has interesting results about what have the impact on Japanese consumers in purchasing products and services. Q. … Read More

Gmail is available for everyone in Japan

Google’s Gmail account is now available for general public without an invitation in Japan. Currently, Google is the default search engine on mobile “au” through the tie-up with KDDI. Gmail may become “au”‘s mobile mailer soon??? Gmail is also available … Read More

Internet usage trend in holiday season in Japan

“Obon” (Aug 10-16) is one of the biggest holiday season in Japan. More and more people use Internet to obtain leisure related information such as travel booking, attraction, and weather. On the other hand, people are busy with their vacation … Read More

Overture Japan ads now appear on mixi SNS

Overture Japan began serving ads to Japan’s No.1 social networking service “mixi” on July 27. The content-match ads appear on the mixi content search results pages. On July 26, mixi announced that its membership reached 5 million on July 24. … Read More

44% of Japanese mobile users click ads

Mobile Research with goo, a project run by goo research and Japan.internet.com, announced the results of the Mobile Search research. 1083 mobile users in Japan participated in the research, 43.4% male and 56.6% female. Yahoo mobile is the most popular … Read More

More mobile net users than PC net users in Japan

The latest research by Ministry of Internal Affairs and Communication shows that there are more mobile Internet users (approx. 69.23mil) than PC Internet users (approx. 66.01mil) in Japan for the first time in history. It also shows 57% (approx. 48.62mil) … Read More

PSI-Japan begins ".mobi" domain registration

PSI-Japan has begun accepting the applications for new domain “.mobi” for mobile sites. From May 22 to 29, the registration is limited to the member companies and organizations to GSMA, CTIA, MMA, CWTA, and MEF for their registered trademarks. From … Read More

Yandex.Metrica