Overture Japan and DeNA have agreed to introduce Overture’s paid ads to one of the largest Mobile gaming and SNS services in Japan, Mobaga Town (www.mbga.jp).
The sponsored search mobile’s ads appear on “moba search”, and the content match mobile’s ads appear on news and other pages on Mobaga Town web site.
Mobaga Town opened in February 2006, and the number of registered members reached to 4 million in March 2007.
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