Gemma Houghton

Google Changes How It Chooses Which Results To Show Users


Global Marketing News – 31st October 2017

Google will start ignoring which country version of the search engine users are using when serving its search results, the social media app Line is losing users, and research predicts that the majority of shopping will take place online this holiday season.

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Gemma Houghton

Gemma Houghton

Director of Marketing at Webcertain
Gemma has been working in international search for 10 years and leads Webcertain's marketing team. As well as managing Webcertain’s global online and offline marketing activities, she also organises and programs Webcertain's International Search Summit, a search marketing conference focusing on international and multilingual online marketing and contributes regularly to the Webcertain blog. She has also spoken at conferences such as SES and SasCon and writes regularly for State of Digital. Gemma holds a Professional Diploma in Marketing from the Chartered Institute of Marketing and a BA Joint Honors Degree in French and German.

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