Andy Atkins-Kruger

Greg Jarboe Wins Medallion Speaker Award At ISS

Greg Jarboe’s status as a great public speaker was confirmed yesterday when the International Search Summit audience voted Greg as its very first ‘Medallion Speaker Award’. WebCertain, which hosts the Summit, introduced the Medallion Award to give audiences more influence over the quality of speakers they wish to see. The award is voted on by members of the audience before the close of the summit, rapidly counted and then immediately presented to the speaker at the close of the day.

Greg, who literally ‘wrote the book’ on video optimisation, presented a case study on the Voyage Channel – or Voyage.tv – demonstrating how to get the most from YouTube.com. He explained that “Right now YouTube is an amazingly good deal!” pointing out the cost of advertising on YouTube.com is significantly lower in cost that mainstream Google itself. The recent changes of the Google interface also featured in his presentation with Greg taking that view that these had only helped raise the important of video to the marketer.

Greg is the very first winner of the Medallion Award but as such will feature permanently on the International Search Summit website – to be joined by later speakers who also deliver excellence to the event’s audiences. Personally, I’m delighted Greg was the winner solely because he’s such a nice genuine guy and I’ve personally enjoyed listening to Greg speak for years! Well done Greg!!

Greg Jarboe speaks to the International Search Summit London May 2010

Andy Atkins-Kruger
Andy is trained linguist with 20 years experience in international marketing, having helped major brand leaders with their advertising and public relations projects on five continents. In 1997, he began to focus on international SEO and a couple of years later paid search. As head of marketing for a pan-European brand leader, he was responsible for promoting the company throughout Europe in the late '90s and needed a multilingual SEO solution. The result was the business now known as Webcertain, which Andy later acquired becoming its Managing Director in 2002. WebCertain has been operating multilingual search marketing campaigns for over 15 years and is one of few agencies which only deal with international campaigns; the company doesn't deal in single market projects. Following Andy's experience in running multi-country PR campaigns in the '80s, Webcertain centralises campaigns in many languages and employs a team of native speakers that covers all major European, Scandinavian and Far Eastern languages. Andy speaks regularly at conferences around the world, writes for the Multinational Search column of SearchEngineLand.com and is the Managing Editor of the Multilngual Search blog.

One Response to Greg Jarboe Wins Medallion Speaker Award At ISS

  1. Pingback: Is SEO, PPC Or Social Media The Key For International Success? | multilingual search

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