Gemma Houghton

India To See Explosive Retail Investment

india-explosion-of-global-retailers-during-next-six-months-tv-blog.fw

Global Marketing News – 21st June 2017

India is set to see an explosion of global retailers during the next six months, Social media is playing a crucial role in conversion rates in the Southeast Asian ecommerce market, and Ramadan has caused substantial increases in advertising spend in the MENA region.

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Gemma Houghton

Gemma Houghton

Marketing Manager at Webcertain
Gemma has been working in international search for 6 years and leads Webcertain's marketing team. As well as managing Webcertain’s global online and offline marketing activities, she also organises and programs WebCertain's International Search Summit, a search marketing conference focusing on international and multilingual online marketing and contributes regularly to the Webcertain blog. She has also spoken at conferences such as SES and SasCon and writes regularly for State of Digital. Gemma holds a Professional Diploma in Marketing from the Chartered Institute of Marketing and a BA Joint Honors Degree in French and German.
Gemma Houghton

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