Gemma Houghton

New version of Google Search Console being rolled out


Global marketing news – 12th January 2018

  • A new version of the Google Search Console has started rolling out to all users.
  • The Chinese ecommerce company Alibaba has announced that it successfully tackled counterfeit goods on its Taobao platform last year.
  • India is now the fastest growing mobile payments market in the world, according to research by eMarketer.
  • A high proportion of American consumers research products online before buying them in a physical store, according to research from Ecommerce Foundation.
  • Vilkas Group has reported that ecommerce in Finland is on the increase.

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Gemma Houghton

Gemma Houghton

Director of Marketing at Webcertain
Gemma has been working in international search for 10 years and leads Webcertain's marketing team. As well as managing Webcertain’s global online and offline marketing activities, she also organises and programs Webcertain's International Search Summit, a search marketing conference focusing on international and multilingual online marketing and contributes regularly to the Webcertain blog. She has also spoken at conferences such as SES and SasCon and writes regularly for State of Digital. Gemma holds a Professional Diploma in Marketing from the Chartered Institute of Marketing and a BA Joint Honors Degree in French and German.

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