Andy Atkins-Kruger

Nokia internet platform Ovi to reach Norway, Sweden, Denmark & Hungary

Nokia of Finland, which just happens to be the world’s largest mobile phone maker, has partnered with leading Norwegian telecoms company – Telenor – to provide access to various internet services through Nokia’s own internet service Ovi, reports Reuters. The Telenor and Ovi services will be offered to customers in Norway, Sweden, Denmark and Hungary.

Why does this matter in search? Nokia is an $80 billion turnover company which makes its money from selling handsets – but it is now rolling out internet services which include maps, music and TV services – no mention of search – see this report from Cellular News. Telenor is an $18 billion turnover company. This partnership represents a considerable investment by both companies in internet access which they will control. Could well be the opportunity for a different search engine – funded by the telecoms companies – to make headway?

Andy Atkins-Kruger
Andy is the CEO of Webcertain. He is a trained linguist with 20 years experience in international marketing, having helped major brand leaders with their advertising and public relations projects on five continents. Webcertain has been operating multilingual search marketing campaigns for over 15 years and is one of few agencies which only deal with international campaigns; the company doesn't deal in single market projects. Andy speaks regularly at conferences around the world, writes for the Multinational Search column of SearchEngineLand.com and is the Managing Editor of the Multilingual Search blog.

2 Responses to Nokia internet platform Ovi to reach Norway, Sweden, Denmark & Hungary

  1. johnny zhang says:

    Nokia does’nt have to go into Search to make this business model work. By allowing easy content access and creating a content portal, this could mean big services and big money. This should really be looked upon as competition with iPhone.

  2. Pingback: Pages tagged "finland"

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