google-eu-antitrust-appeal-12092017

Google Appeals Against Antitrust Fine From The EU

Global Marketing News – 12th September 2017 Google has appealed against a massive antitrust fine from the EU, the Middle Eastern ecommerce giant Souq.com has acquired the ecommerce delivery marketplace Wing.ae, and Alipay has launched the capability to run mini … Read More

mobile-payments-1

Mobile Payments: What Options Are Out There?

Mobile payments are getting more and more popular worldwide, and it is vital for businesses to offer mobile payment options when it comes to their international strategy. Mobile payments are transactions made or received on a mobile device, and there … Read More

wechat-mini-programs-nearby-advertising-08092017

WeChat Tests New Advertising Option

Global Marketing News – 8th September 2017 WeChat has started beta testing a new advertising option, Google might face a fresh investigation from the European Commission, and Coca-Cola has announced that it wants to make India its third largest market … Read More

facebook-watch-video-platform-05092017

Facebook Rolls Out New Video Platform

Global Marketing News – 5th September 2017 Facebook is rolling out its Watch video platform in the US, Google is launching an AdSense beta test to users, and ecommerce is experiencing a boom in Brazil. Visit Webcertain.tv to watch the full bulletin or to … Read More

buying-translation-1

What To Consider When Buying Translation

The translation industry is huge: it is expected to reach a revenue of 37 billion dollars by 2018, and it is growing every year. Translation projects are however not straightforward: from knowing your translators, to getting familiar with the industry’s … Read More

google-shopping-european-commission-01092017

Google Proposes Antitrust Shopping Fix To EU

Global Marketing News – 1st September 2017 Google has sent a proposed fix for its shopping service to the European Commission, Apple has announced that it is now accepting WeChat Pay as a payment method in China, and the European … Read More

yandex-extended-text-ads-1

Yandex Direct Embraces Extended Text Ads (ETAs)

An exciting announcement was made in mid-August by Yandex, Russia’s number one search engine. This search giant, which currently holds 60% market share in Russia (with Google lagging behind as the second most popular search engine) revealed an interesting new … Read More

google-sitelinks-31082017

Google Doubles Number Of Sitelinks Available

Global Marketing News – 31st August 2017 Google has doubled the number of sitelinks available to advertisers, Facebook is set to remove a number of its boosted post options, and research has found that social media advertising has a minimal … Read More

jd-com-qihoo-360-30082017

JD.com Partners With Qihoo 360

Global Marketing News – 30th August 2017 JD.com has partnered with Qihoo 360, brands can now control ad placement on Snapchat, and research has found that people in the Asia Pacific region are willing to exchange data for personalised travel … Read More

google-answer-box

How To Be Featured In Google’s Answer Box

Google’s Answer Box, also referred to as ‘Ranking Zero’, ‘Featured Snippet’, ‘Google Quick Answers’, or ‘Quick Answer Box’, is a relatively new functionality within Google SERPs. It’s a box of light grey colour with a white background that provides the … Read More

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