Harnessing Ecommerce Boosts Small Business Success

Global Marketing News – 20th October 2015 Harnessing ecommerce boosts small business success Small businesses in Europe that engage in ecommerce are much more successful than similar businesses that don’t sell online, according to research by eBay. Around 130,000 small … Read More


Weibo Launches Ecommerce Feature

Global Marketing News – 19th October 2015 Weibo launches ecommerce feature The popular Chinese social network Weibo has just launched an ecommerce feature, just weeks before Singles’ Day. Singles’ Day falls on the 11th November and is traditionally the busiest … Read More


Pakistan Offers Next Big Ecommerce Opportunity

Global Marketing News – 16th October 2015 Pakistan offers next big ecommerce opportunity The ecommerce market is growing rapidly in Pakistan. Currently just 3% of Pakistanis engage in ecommerce, spending around 30 million US dollars a year. This figure is … Read More


What Online Shoppers Care About In Asia Pacific

Global Marketing News – 15th October 2015 What online shoppers care about in Asia Pacific Research by Visa has revealed differing ecommerce concerns across the Asia Pacific region. The study found that in more developed ecommerce markets, such as Japan, … Read More


Ted Baker Fuels Global Growth Through Ecommerce

Global Marketing News – 12th October 2015 Ted Baker fuels global growth through ecommerce The clothing retailer Ted Baker has seen a staggering 64% increase in its ecommerce sales since it launched sites targeting Australia and Canada. This equated to … Read More


Yandex Looks To Latin America For Mobile Growth

Global Marketing News – 9th October 2015 Yandex looks to Latin America for mobile growth The Russian search giant Yandex has released a smartphone launcher aimed at Android smartphones in Latin America. The launcher, or smartphone interface, recommends new apps … Read More


Brazil Outranks Neighbours In Social Media Stakes

Global Marketing News – 8th October 2015 Brazil outranks neighbours in social media stakes Research by comScore has revealed demographic trends for social media use in Brazil. The study found that the majority Brazilian social media users are aged under … Read More


Entertainment Wins Digital Eyeballs In Canada

Global Marketing News – 5th October 2015 Entertainment wins digital eyeballs in Canada Entertainment websites are the most popular type of website for Canadian web users to visit at least once a week, according to research by Yahoo Canada. The … Read More


Research Reveals Extent Of Ad Blocking Worldwide

Global Marketing News – 2nd October 2015 Research reveals extent of ad blocking worldwide Research by comScore and Sourcepoint has revealed that ad blocking is far more common in Europe than the US. Ad blocking software stops adverts from appearing … Read More


Baidu Reveals How It Will Conquer Indonesia

Global Marketing News – 1st October 2015 Baidu reveals how it will conquer Indonesia The Chinese search giant Baidu has given details on how it intends to conquer the Indonesian market. Last month, the tech company confirmed it would be focussing … Read More