This week saw the launch of the first aggregation site for Russian RSS feeds, called Kanban.ru. In the same way as the popular Technorati or Bloglines service Kanban will work to become a central portal for the new RSS format.
Artyom Kashehlebov, Kanban project leader, explains in interview that it is important for people to realise that RSS is far more than simply news. They will be actively collecting blog, weather and other resource feeds through this site. The project is focused on encouraging a strong community through voting and comments on individual listings.
Artyom welcomes the marketing possibilities of RSS, “In the future we see income being generated from paid services and the new kinds of advertising it offers. We are working on this now”.