Gemma Houghton

Snapchat Announces New Ad Tools

snapchat-advertising-09052017

Global Marketing News – 9th May 2017

Snapchat is to introduce three new tools for advertisers, a bitter legal battle between Google and the Italian authorities has come to an end, and research has found that cross-border and mobile ecommerce are becoming more popular in Germany.

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Gemma Houghton

Gemma Houghton

Director of Marketing at Webcertain
Gemma has worked in international search markteing for over 10 years and is Director of Marketing at Webcertain, overseeing all marketing activities for the Group. She also organises and programs Webcertain's International Search Summit, a search marketing conference focusing on international and multilingual online marketing which runs across Europe and the US. Gemma is currently studying with the Chartered Management Institute to acheive a Diploma in Management and Leadership. She holds a Professional Diploma in Marketing from the Chartered Institute of Marketing and a BA Joint Honors Degree in French and German.

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