The Centre for Regional and Tourism Research of Denmark has updated a study related to online travel sales on teh rise in Europe by 24% from 2006 to 2007 reaching € 49.4 Billion in Europe.
Online travel expenditure is expected to rise another 18% during 2008 and should reach nearly € 67 Billion in 2009.
Countries leading the European online expenditure in travel are:
- UK (30%)
- Germany (19%)
Additional information:
- Direct sales accounted for 65% of the market
- Intermediaries 35%
- Air travel 57%
- Hotels (and other accommodations) 17%
- Package tours 14½%
- Rail 7½%
- Rental cars (and car ferries) 4%
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Sante J. Achille
Latest posts by Sante J. Achille (see all)
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And here is more to ad to this
Number of vacations booked online by Internet users in Germany – 2003-2006:
2003: 20.9 million
2004: 24.8 million
2005: 30.0 million
2006: 35.1 million
Numbers taken from eMarketer, May 2007. The trend is apperant.
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