Visa Predicts E-commerce in Latin America to surpass $16 billion this year

According to a new study by Visa Inc. “B2C Electronic Commerce in Latin America and the Caribbean: Beating All Odds.”, retail e-commerce in Latin America, including travel and tourism, rose to nearly $11 billion in 2007, up from about $5 billion in 2005 and $7.78 billion in 2006, and is expected to surpass $16 billion this year and reach nearly $30 billion by 2010.

Sales figures for leading Latin American markets, with sales in millions of dollars for 2007, 2006 and the percent change:

Country
2007 2006 %
Brazil 4,899 3,541 38%
Mexico 1,377 868 59%
Venezuela 821 490 68%
Caribbean (except Puerto Rico) 818 585 45%
Argentina 739 619 19%
Chile 687 472 46%
Central America 499 360 39%
Puerto Rico 445 384 16%
Peru 218 145 50%
Columbia 201 175 15%
Others 203 165 23%

Following are the categories cited by consumers, with the percentage of consumers saying they shop each category:

Books, music, movies 21.4%
Tourism and travel 16.9%
Electronics 13.9%
Software 12.3%
Appliances 9.1%
Services 7.7%
Flowers, gifts 6.7%
Food 4.3%
Games 3.1%
Spare parts 2.8%
Furniture 1.8%

Source: Internet Retailer

4 Responses to Visa Predicts E-commerce in Latin America to surpass $16 billion this year

  1. Pingback: Recent URLs tagged B2c - Urlrecorder

  2. Pingback: Economics of Selling Online » Blog Archive » Some E-Commerce Statistics

  3. Jeff says:

    Whats apparel fall under?

  4. Pingback: Visa Predicts E-commerce in Latin America to surpass $16 billion this year (Multilingual Search)

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