Cal O'Connell

WeChat Rolls Out Data Analytics Tool

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Global Marketing News – 30th March 2017

WeChat has launched a new data analytics tool, new industry standards have been suggested for mobile and desktop advertising, and research has found the benefits of ecommerce explainer videos.

Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.

Cal O'Connell

Cal O'Connell

Video News Editor at Webcertain
Cal is the Video News Editor at Webcertain. He presents the daily Global Marketing News Bulletin as well as working behind the scenes as a video editor and production member. With 6 years experience as a professional filmmaker and videographer, Cal provides Webcertain with the ability to create video content for its ever-expanding catalogue of video content. Outside of the company, Cal enjoys writing and directing short films and is currently in the process of making his first feature.

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