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Gemma Houghton

WeChat Set To Enter Chinese Search Market

wechat-search-engine-22052017

Global Marketing News – 22nd May 2017

WeChat is looking set to enter the Chinese search market, Google has announced new tech at its Google I/O conference, and 1 in 3 American online consumers have bought an item after seeing sponsored content.

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Gemma Houghton

Gemma Houghton

Director of Marketing at Webcertain
Gemma has worked in international search marketing for over ten years and is Director of Marketing at Webcertain, overseeing all marketing activities for the Group. She also organises and programs Webcertain's International Search Summit, a search marketing conference focusing on international and multilingual online marketing which runs across Europe and the US. Gemma holds a Professional Diploma in Marketing from the Chartered Institute of Marketing, a Diploma in Management and Leadership from the Chartered Management Institute, and a BA joint honours degree in French and German.

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