Yahoo! China to help set new search guidelines with CNNIC

Yahoo! China is in talks with the China Internet Network Information Center (CNNIC) about the search engine industry in China. It wasn’t reported exactly what these discussions entail but you have to wonder what Baidu, Google, MSN, Sina, Sohu and others have to say about it. Jack Ma seems to be wasting no time getting a step up on the search engine competition.

Source: China Tech News

David Temple

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2 Responses to Yahoo! China to help set new search guidelines with CNNIC

  1. David Temple says:

    Internet users in China face a unique challenge in that the Roman based characters used for domain names are not intuitive. Therefore the China Internet Network Information Center developed a service that supports a more China friendly navigation and search. It functions much like Real Names in that the Chinese user can type the name of a company or product in the browser address bar and resolve directly to that url. A specific keyword like a company name is $115 USD while a generic keyword such as laptops is $1,300 USD.

  2. AussieWebmaster says:

    David can you give some insight into the Keyword registration – what and how is it working

    http://www.cnnic.cn/html/Dir/2005/09/06/3106.htm

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