Gemma Houghton

Zalando To Help Small Shops Integrate Into Its Marketplace

zalando-integrate-local-shops-21102016

Global Marketing News – 21st October 2016

Zalando is looking to integrate online and offline shopping for local shops, MatahariMall.com plans to take advantage of the Indonesian mobile surge after new funding, and Microsoft has broken a voice-recognition milestone.

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Gemma Houghton

Gemma Houghton

Marketing Manager at Webcertain
Gemma has been working in international search for 6 years and leads Webcertain's marketing team. As well as managing Webcertain’s global online and offline marketing activities, she also organises and programs WebCertain's International Search Summit, a search marketing conference focusing on international and multilingual online marketing and contributes regularly to the Webcertain blog. She has also spoken at conferences such as SES and SasCon and writes regularly for State of Digital. Gemma holds a Professional Diploma in Marketing from the Chartered Institute of Marketing and a BA Joint Honors Degree in French and German.

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