Webcertain blog

Ask Jeeves to buy Italian search engine – Excite Italia

Ask Jeeves is reported to be on the verge of buying Excite Italia from Tiscali for 10 million Euros. Ask was recently purchased by IAC and may well have deep enough pockets now to expand its linguistic offering. It only recently entered the Spanish market with its own Ask brand and this would be a […]

Zoeken.nl creates “special days” logos ala Google

Dutch Cowboys tell us that Zoeken.nl has followed Google’s lead in changing their logos to suit special days. Google changes its logo to reflect national days – but this means that their logo changes throughout the world. Danny Sullivan of SearchEngineWatch, has suggested that Google should create local identities for nationally important days. Zoeken.nl has […]

Thrifty.com goes into French, German and Spanish

American car hire organisation, Thrifty.com has translated its site into French, German and Spanish – a sign that more of the larger American travel organisations are recognising the need to speak the language of their customers. Unfortunately, 75% of the page titles remain in English, as do the keywords and page descriptions so they’ve left […]