Could the Spanish ‘Paginas Amarillas’ (Spanish Yellow Pages) be about to launch a new Spanish search engine?
Lucía Bartolomé contacted ‘Multilingual Search’ regarding having spotted a site at www.noxtrum.com under development. Currently only indexing is taking place.
Lucia says “The owner of the search engine is TPI (Telefónica Publicidad e Información), which is the owner of the spanish Yellow pages (www.paginasamarillas.es). They intend to link the information on the SERP with the information in the Yellow Pages, and basic inclusion in the search engine would cost 32€. They don’t specify whether it’s a monthly fee or whatever. ”
TPI haven’t officially informed us of any developments – we’ll investigate and update this story as it develops.
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Andy Atkins-Kruger
CEO at Webcertain
Andy is the CEO of Webcertain. He is a trained linguist with 20 years of experience in international marketing, having helped major brand leaders with their advertising and public relations projects on five continents. Webcertain has been operating multilingual search marketing campaigns for over 15 years and is one of few agencies which only deal with international campaigns; the company doesn't deal in single market projects. Andy speaks regularly at conferences around the world.
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