Global marketing news – 16th January 2018 The social media giant Facebook has announced that it is to change its algorithm that decides what content to show in users’ news feeds. Google AdWords is to get rid of review extensions next month. The Chinese ecommerce company Alibaba has announced that
Global marketing news – 9th January 2018 Naver has been criticised for removing certain suggested search terms from its search results. Baidu is facing legal action for illegally obtaining user data. Amazon has announced that its digital assistant Alexa will soon be coming to Windows PCs. Smartphones are now the
Global Marketing News – 8th December 2017 Google has launched a new app called Google Go, eMarketer has published its latest forecasts for global internet and mobile usage, and WeChat is the most used new media app in Macau. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews
Global Marketing News – 29th November 2017 Yandex has launched fast-loading Turbo pages, travel brands are increasingly taking part in Black Friday deals, and Google Shopping has rolled out several new features. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.
Global Marketing News – 17th November 2017 Singles’ Day 2017 broke ecommerce records in China, Facebook has introduced four new tools designed to help businesses advertise internationally, and advertisers on Snapchat can now add Context Cards to certain ad types. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of
Global Marketing News – 7th November 2017 UK retailers face big international opportunities this Black Friday, the cosmetics company L’Oréal has analysed social media to identify micro-trends, and Paytm and WhatsApp are stepping up their rivalry in India. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with
Global Marketing News – 27th October 2017 Google has introduced a range of new features to help sellers, research has uncovered the best ways to drive app installs, and the Russian search engine Yandex has released its figures for the last quarter. Visit Webcertain.tv to watch the full bulletin or to watch a wide
Global Marketing News – 17th October 2017 Apple has made Search Ads available to advertisers in more countries, the Russian internet giant Yandex has launched a digital assistant called Alice, and research has found that ecommerce in Spain grew by 25% in the first quarter of 2017. Visit Webcertain.tv to watch the full
Global Marketing News – 3rd October 2017 A new ecommerce site has launched in the Middle East, a leading Chinese search engine has launched a fact-checking feature, and new research has found that UK ecommerce sites need to improve their returns policies and provide better in-transit progress information. Visit Webcertain.tv to watch
Global Marketing News – 27th September 2017 Tencent has launched a new solution for US advertisers targeting a Chinese audience, Bing has made it possible for advertisers to manage ad extensions on an account level, and a report revealing the latest ecommerce trends in the Netherlands has been published. Visit Webcertain.tv to