Global Marketing News – 17th August 2016 Amazon Prime Video launches buy-as-you-watch feature Amazon has teamed up with a Japanese entertainment company in order to offer its customers an innovative new feature. The television production arm of Yoshimoto Kogyo is due to create a fine dining series that will include
Global Marketing News – 12th August 2016 New Online Payment Method Launched in Middle East Leading Arab payment service, Payfort, has announced an instalments service that will be available through Egypt’s largest private bank, the Commercial International Bank, or CIB. The new service will allow online retailers to offer their
Global Marketing News – 9th August 2016 Android dominates the Indian market According to a study from Strategy Analytics, Android now controls 97% of the smartphone market in India. Within the country, just under 31 million phones were shipped during the second quarter of 2016, with Android devices accounting for
Global Marketing News – 4th August 2016 Amazon turns its attention to China Amazon has launched a Chinese language version of its Japanese website, in order to attract more customers in the country. Along with lower shipping rates to the mainland, Amazon is looking to increase its presence in China
Global Marketing News – 1st August 2016 Thai consumers lack trust in ecommerce due to fraud fears Research from ACI Worldwide has revealed that consumers in Thailand lack trust in the ecommerce industry. The reason behind this lies in the fact that there are currently high levels of fraud in
Global Marketing News – 27th July 2016 Verizon buys Yahoo’s search advertising arm Verizon Communications has bought Yahoo’s search advertising operations for 5 billion US dollars. Marissa Mayer, chief executive of Yahoo, said that Yahoo had changed the world and “will continue to do so through this combination with Verizon
Global Marketing News – 22nd July 2016 Baidu investigated for sneaking in gambling ads Baidu is facing an investigation into overnight gambling promotions. Regulators in China are looking into the search engine company, after online gambling sites allegedly registered corporate accounts with Baidu, acting under the names of real companies
Global Marketing News – 19th July 2016 Burberry is a mobile success story Burberry has announced that nearly 60% of all its online traffic comes through mobile devices. The luxury fashion retailer said that visitors from tablets and mobile phones are driving the majority of its online growth. Announced during
Global Marketing News – 14th July 2016 Baidu to withdraw some ad types Alibaba and Baidu are expecting a cut in earnings, due to increased taxes on search advertising in China. New rules to regulate paid searches from September were announced last week by China’s State Administration for Industry and
Global Marketing News – 11th July 2016 Internet users consider ccTLD domains to be trustworthy Findings from a survey by ICANN have shown that 95% of internet users consider ccTLDs a trustworthy format, in regions where they are regularly used. Following ICANN’s recent introduction of more gTLDs, country-specific domains have