Global Marketing News – 21st January 2016 Friends Reunited to close down One of the world’s first social networks, Friends Reunited, has announced that it will soon be closing down. Friends Reunited was launched in 2000 and was designed to reconnect users with their old school friends. It was quickly

Global Marketing News – 18th January 2016 YouTube fights censorship by releasing Urdu version YouTube has launched a localised version of its website targeting the Pakistani market, despite the fact it is currently blocked in the country. YouTube.com.pk is written in Urdu and shows the top trending videos in the

Global Marketing News – 13th January 2016 International alarm over UK internet surveillance laws The UK government’s proposed online surveillance bill has come under intense scrutiny from tech giants. In a joint submission, Google, Yahoo, Microsoft, Facebook and Twitter have raised concerns over how far-reaching the bill is, arguing that

Global Marketing News – 8th January 2016 Indonesia wins at B2C ecommerce in South East Asia Research by yStats has predicted that Indonesia will become the biggest B2C ecommerce market in South East Asia this year. The Indonesian ecommerce market is growing rapidly and is expected to be worth 4.5

Global Marketing News – 5th January 2016 Baidu looks to South Korea for growth The Chinese tech giant Baidu has held its first ever marketing event in South Korea. The event took place in a café in the South Korean capital Seoul and promoted the Baidu-owned photo editing app Photo

Global Marketing News – 15th December 2015 Amazon proves it’s a serious force in Chinese ecommerce Chinese retailers doubled their sales on the ecommerce giant Amazon in 2015. When looking at the US Amazon site, the increase was even more staggering, with sales increasing tenfold in just one year. The

Global Marketing News – 10th December 2015 Internet influences majority of Brazilian purchases The internet is becoming an increasingly important factor for shoppers in Brazil, according to research by Boston Consulting Group. Despite ecommerce accounting for just 4% of all retail sales in the country, the majority of internet users

Global Marketing News – 7th December 2015 Belgium sets Facebook precedent for Europe Facebook has agreed to stop tracking non-users in Belgium. The announcement comes one month after a Belgian court ordered Facebook to stop tracking users who are not members of the social network. The order relates to a

Global Marketing News – 2nd December 2015 Mozilla distances itself from Google amidst anti-trust probe The internet browser Mozilla Firefox has announced that it is distancing itself from the search engine giant Google. For the last few years, Google has paid Mozilla over 300 million US dollars in exchange for

Global Marketing News – 27th November 2015 Google reveals “right to be forgotten” leaderboard Google has released a transparency report detailing “right to be forgotten” requests it has received from Europeans since May 2014. The EU “right to be forgotten” law means that EU citizens can ask search engines to