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Cal O'Connell

Almost Half Of Internet Users Do Not Trust The Internet

Global Marketing News – 3rd May 2017 Almost half of all internet users do not trust the internet, tech companies have released their Q1 2017 profit figures, and Facebook has rolled out updates to its Rights Manager tool. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with

eu-data-law-27042017
Cal O'Connell

Half of Businesses Unsure About New EU Data Law – Are You Ready?

Global Marketing News – 27th April 2017 Around half of businesses worldwide are not sure they will be able to meet the deadline for a new EU data law, digital advertising does not seem to be a particularly effective marketing method in Japan, and research has found that email marketing

digital-marketing-tactics-2016
Cal O'Connell

Top Digital Marketing Tactics Of 2016 Revealed

Global Marketing News – 24th April 2017 Research has revealed the top tactics used by digital marketers in 2016, Facebook has revealed some of the biggest projects it has in its pipeline, and Google may be about to roll out ad blocking on its Chrome web browser. Visit Webcertain.tv to watch the full

yandex-google-anti-trust-19042017
Cal O'Connell

Ruling Reached In Landmark Google Antitrust Case In Russia

Global Marketing News – 19th April 2017 In today’s special programme, we’ll be looking at Google’s landmark agreement with Russian authorities to finally settle its antitrust case in the country and what this means for Yandex, Russian users, and international marketers. Visit Webcertain.tv to watch the full bulletin or to watch a wide range

baidu-zhang-rui-12042017
Cal O'Connell

Baidu Faces Fresh Legal Battle

Global Marketing News – 12th April 2017 The Chinese search engine Baidu is facing a fresh legal battle, Google has been working to get rid of fraudulent listings on its Google Maps service, and the majority of brands in Germany are expected to reduce their ad spend on Google following

bing-chatbot-search-results-07042017
Cal O'Connell

Bing Tests Chatbots In Search Results

Global Marketing News – 7th April 2017 Bing is testing a chatbot in some of its search engine results pages, Amazon has launched a new B2B ecommerce website in the UK, and Google has launched its offline video app YouTube Go in India. Visit Webcertain.tv to watch the full bulletin or to watch a

wechat-expanding-europe-04042017
Cal O'Connell

WeChat To Expand Into Europe

Global Marketing News – 4th April 2017 The popular Chinese social media platform WeChat is starting to expand into the European market, Pakistan is developing a new nationwide policy to attract foreign investment in its ecommerce market, and cross-border ecommerce in China has seen a boost after a product safety

wechat-analytics-30032017
Cal O'Connell

WeChat Rolls Out Data Analytics Tool

Global Marketing News – 30th March 2017 WeChat has launched a new data analytics tool, new industry standards have been suggested for mobile and desktop advertising, and research has found the benefits of ecommerce explainer videos. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.

Cal O'Connell

Google Extremism Ad Row Spreads To The US

Global Marketing News – 27th March 2017 Google’s ad controversy has spread to the US, Amazon’s move into Singapore has hit a wall, and Instagram now has 1 million advertisers. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.

google-extremist-ads-22032017
Cal O'Connell

Brands Pull Google Ads Over Extremism Row

Global Marketing News – 22nd March 2017 Google is beginning to see the repercussions of its recent extremist advert controversy, Naver has launched its own internet browser, and Quebec is set to invest in its retail market’s digital transition. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with