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Cal O'Connell

Cal has been the Lead Videographer at Webcertain for nearly seven years, creating a whole range of digital video content. As his main passion, and with over ten years of experience, he also has a hand in making feature films, short films and other online content, as well as providing his voice (and sometimes his face) to videos. In addition to Webcertain’s content, he also plays a part in creating content for a wide selection of our clients!
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Germany Goes Head To Head With Facebook And Wins

Global Marketing News – 1st December 2016 Facebook has found itself at the heart of controversy in Germany, clothing has been shown to be the most popular cross-border purchase, and Baidu Maps now covers over 150 countries. Visit Webcertain.tv to watch the full … Read More

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Airbnb Buying Into The Chinese Market

Global Marketing News – 28th November 2016 Airbnb is looking to buy its way into the Chinese market, B2B marketers have shown that they are doubtful of programmatic advertising, and BBM has revealed its new plans for Indonesia. Visit Webcertain.tv to watch … Read More

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Tencent Struggles With WeChat Expansion

Global Marketing News – 23rd November 2016 Tencent has revealed how it is struggling to expand globally, South Korea has refused to give map data to Google, and a study has found that rates of app abandonment are continuing to … Read More

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Alibaba Smashes Singles’ Day Sales Records

Global Marketing News – 15th November 2016 Alibaba has broken Singles’ Day sales this year, Google has responded to an EU anti-trust investigation, and China has pulled ahead of the US in the m-commerce markets. Visit Webcertain.tv to watch the full bulletin or to … Read More

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Marks And Spencer Pulls Out Of 10 Countries

Global Marketing News – 10th November 2016 Marks and Spencer has announced plans for a global restructuring, WhatsApp has put a stop to Facebook data sharing in the UK, and Instagram advertising has seen huge success. Visit Webcertain.tv to watch the full bulletin or … Read More

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Top Brands In China Revealed

Global Marketing News – 7th November 2016 Chinese consumers have named their ‘most relevant’ brands, German mobile device users prefer free apps, and Facebook has broken the 1 billion mark for mobile-only users. Visit Webcertain.tv to watch the full bulletin or to watch a … Read More

Asia Leads Mobile Sales Drive

Global Marketing News – 2nd November 2016 Research by App Annie has found that the Asia Pacific market is leading the way when it comes to using mobile to drive sales. Adobe has released a report that details the most lucrative days for … Read More

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In-App Advertising On The Rise In Asia Pacific

Global Marketing News – 25th October 2016 Research has found that in-app advertising is set to rapidly grow in popularity in the Asia Pacific region, a French company that provides software to ecommerce businesses has expanded into the UK, and … Read More

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China Starts Censoring Online Comments Sections

Global Marketing News – 17th October 2016 Chinese online censorship is intensifying, Facebook is in talks to introduce its free internet service to the US, and the Vietnamese influencer hire business Hiip has received extra funding. Visit Webcertain.tv to watch the full bulletin or … Read More

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Google Is Showing Fewer Organic Links In SERPs

Global Marketing News – 12th October 2016 Organic search results have decreased in Google’s SERPs, The European Commission looks set to investigate marketplace restrictions, and India’s female internet population is lagging behind. Visit Webcertain.tv to watch the full bulletin or to watch a wide … Read More

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US Tech Giants Invest In European Data Centres

Global Marketing News – 7th October 2016 Multiple American tech giants are looking to invest large amounts of money in the European cloud computing market. A new European study has revealed that email marketing campaigns are less engaging than they … Read More

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