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Cal O'Connell

Cal has been the Lead Videographer at Webcertain for nearly seven years, creating a whole range of digital video content. As his main passion, and with over ten years of experience, he also has a hand in making feature films, short films and other online content, as well as providing his voice (and sometimes his face) to videos. In addition to Webcertain’s content, he also plays a part in creating content for a wide selection of our clients!

Verizon Buys Yahoo’s Search Advertising Arm

Global Marketing News – 27th July 2016 Verizon buys Yahoo’s search advertising arm Verizon Communications has bought Yahoo’s search advertising operations for 5 billion US dollars. Marissa Mayer, chief executive of Yahoo, said that Yahoo had changed the world and … Read More


Baidu Investigated For Sneaking In Gambling Ads

Global Marketing News – 22nd July 2016 Baidu investigated for sneaking in gambling ads Baidu is facing an investigation into overnight gambling promotions. Regulators in China are looking into the search engine company, after online gambling sites allegedly registered corporate … Read More


Burberry Is A Mobile Success Story

Global Marketing News – 19th July 2016 Burberry is a mobile success story Burberry has announced that nearly 60% of all its online traffic comes through mobile devices. The luxury fashion retailer said that visitors from tablets and mobile phones … Read More


Baidu To Withdraw Some Ad Types

Global Marketing News – 14th July 2016 Baidu to withdraw some ad types Alibaba and Baidu are expecting a cut in earnings, due to increased taxes on search advertising in China. New rules to regulate paid searches from September were … Read More


Baidu Sets Its Sights Beyond Asia

Global Marketing News – 6th July 2016 Baidu sets its sights beyond Asia Robin Li, the CEO of China’s most popular search engine Baidu, has said that the company intends to enter the US and European markets. Its rival Google … Read More


New Data Surveillance Laws Approved In Russia

Global Marketing News – 1st July 2016 New data surveillance laws approved in Russia New data surveillance legislation has been approved by the Russian government. The new legislation states that online services, such as email and social network companies, need … Read More


Instagram To Embrace Translation Technology

Global Marketing News – 28th June 2016 Instagram to embrace translation technology Instagram is due to implement translation technology into its service in the coming months. The feature will be available in the options tab under each image, and will … Read More

Baidu Announces Cut In Quarterly Projection

Global Marketing News – 20th June 2016 Baidu Announces Cut In Quarterly Projection Baidu has announced a cut in its quarterly revenue projection, apparently due to the recent scrutiny it has come under regarding its paid search results. In the … Read More


Amazon Invests $3 Billion In Indian Market

Global Marketing News – 10th June 2016 Amazon invests $3 billion in Indian market Amazon CEO, Jeff Bezos, has announced that the company has made a 3 billion US dollar investment in the Indian market. Launched only 3 years ago, … Read More


Putin’s Chef Launches Attack Against Search Engines

Global Marketing News – 7th June 2016 Putin’s chef launches attack against search engines Vladimir Putin’s personal chef, Yevgeny Prigozhin, has filed lawsuits against the internet companies Google, Yandex and Mail.ru. He alleges that the companies have refused to remove … Read More