Data privacy is a trending topic at the moment. Regulations and laws on cookies technology usage is now key. Most websites will run a cookies based web analytical tool or software like Google Analytics. Over 55 per cent of all … Read More
SaveurBière.com has been sentenced and fined a 10000euro fine by the Cour d’Appel de Douai, France (court of appeals of Douai) for abusive SEO tactics & techniques. Google did not think those techniques were outside its guidelines… The story 2007, … Read More
Today’s Infographics Mondays series looks at Google Adwords costs. Google set another record with its Q3 2011 revenue reaching USD9.72 billion (USD9billion in Q2 2011) representing a 33% increase vs Q3 2010. Around 70% of Google’s revenue is generated by … Read More
Video on AdWords or AdWords using images in Gmail, etc… Google has been testing various search engine advertising ad copy formats under the AdWords New Ad Formats Initiative. Now, Google AdWords is set to launch on the world second largest … Read More
The war between Interflora and Marks & Spencer has been on-going for some time now, here is a quick wrap up of the situation: Interflora sued M&S in 2009 for bidding on its trademark in the UK (when a user … Read More
Google Adwords has seen many developments lately: from the adwords video to adwords express. If you check your Google mail account you see adwords ads in gmail on top of the menu bar and on the right hand side of … Read More
Google has officially launched AdWords Express, a new, easy Pay Per Click service for local businesses. Initially launched as Google Boost in October 2010, AdWords Express is an faster and easier way to start advertising online via AdWords: five minutes … Read More
Google has launched a new crossover search portal called “What do you love?” under the http://www.wdyl.com domain name. It aggregates in a non Google conventional way your search query results: books news Google groups based discussions product search and shopping classic … Read More
150 million European citizens shops over the internet. 30 million of them shop cross border online in the EU. European cross border shoppers spend on average €800 a year, i.e. a total of €24 billion. What rights do European consumers … Read More
Following up on our previous article on the legal fight between Interflora UK vs. M&S on the Google Adwords UK network, here is the latest, the fight is raging on! Here is a quick wrap up of the situation: M&S … Read More
Adding to some of the educating posts from Gemma Birch on Video Marketing, my post today is about Google’s evolution of Google Adwords model into rich media: video PPC. Back in 2009, Google introduced the AdWords New Ad Formats Initiative … Read More
taken from http://www.searchalliance.com/europe/en/home The Yahoo! and Microsoft Search Alliance is a major initiative between our companies to create a competitive choice in search for advertisers and consumers. The combined scale will assist both companies in speeding the pace of innovation … Read More
Following up on last week’s Google search algorithm update, Sitrix benchmarked a range of websites analysing how their organic ranking was affected… In order to do so, Sitrix created the Sistrix Visibility Index which is calculated using the traffic on … Read More
Google has once again implemented a new search criteria, adding social networks such as Twitter and Facebook to SERPs. The updated functionality will be rolled across the English language search engines when a user is logged in his or her … Read More
Search Engine Marketing industry web statistics key reference comScore’s recently issued its ‘2010 U.S. Digital Year in Review’ report comScore chairman Gian Fulgoni says ‘2010 was a very positive year for the digital media industry, highlighted by a strong rebound … Read More
