Global Marketing News – 9th June 2016 Yandex and Facebook allegedly to form partnership Yandex is reportedly discussing a future partnership with the social networking giant Facebook. According to the Russian newspaper Vedomosti, working with Facebook would help Yandex to further promote its services and boost mobile revenue. Meanwhile, Facebook
Global Marketing News – 6th June 2016 China tightens mobile phone real-name policy The Chinese Ministry of Industry and Information Technology has announced a clamp down on real-name registration for mobile phones in the country. By July 2017, everyone in the country with a mobile phone must have their real
Global Marketing News – 1st June 2016 Most popular social media sites in Japan revealed Line is the most popular social media platform in Japan, a recently released study has revealed. The results showed that just under 40% of internet users in the country used Line, with the most popular
Global Marketing News – 26th May 2016 Google AdWords announces mobile-focused overhaul Google has outlined new plans for its AdWords product, to further prioritise mobile. Described as a ‘ground-up overhaul’, the announcements were made at Google’s Performance Summit where Sridhar Ramaswamy, its senior vice president, said that it would help marketers
Global Marketing News – 23rd May 2016 Sogou partners with Microsoft to launch English-language search engine Microsoft has joined forces with Chinese search engine Sogou, to launch a new English language search portal. The move comes not long after Microsoft announced the closure of its Chinese language MSN service. According
Global Marketing News – 18th May 2016 Google set to face massive fine for breaking EU antitrust laws It is strongly believed that Google will face a massive 3 billion Euro fine from the European Commission for breaking antitrust laws. The search engine company has been accused of boosting the
Global Marketing News – 13th May 2016 Amazon launches online video service to rival YouTube YouTube has just got some new global competition, after Amazon has announced the launch of its own online video service. Whilst Amazon currently has its Prime Video service to rival Netflix, the new Amazon Video
Global Marketing News – 10th May 2016 Qihoo stops all medical advertising as Chinese search scandal rages on The Chinese internet company Qihoo 360 has suspended all medical marketing on its sites. The decision comes during an investigation into Baidu, which began with accusations of false medical advertising aimed at
Global Marketing News – 5th May 2016 Baidu Investigated Over Teenager’s Death The Chinese government has begun an investigation into the search engine Baidu after the death of a student. 21 year-old Wei Zexi was diagnosed with a rare form of cancer in 2014, and died receiving treatment from a
Global Marketing News – 29th April 2016 China overtakes Japan for Apple App Store revenues China has overtaken Japan concerning revenue taken from iPhone and iPad apps per year, to take second position behind the United States. Since January, China has seen a 220% increase in year-on-year growth, to take