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Elin Box

Elin is a Content Marketing Manager at Webcertain. She is responsible for Webcertain’s Self-learning platform, producing in-depth guides on a range of international digital marketing topics. She also helps run the Webcertain blog and is the writer of the Webcertain search and social report, an annual report summarising digital marketing best practices in over 50 countries. She is passionate about educating and empowering people to make the best decisions for their business and is proud to help share Webcertain’s wealth of digital marketing knowledge with the world. Elin is from the UK.
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Mobile Payments: What Options Are Out There?

Mobile payments are getting more and more popular worldwide, and it is vital for businesses to offer mobile payment options when it comes to their international strategy. Mobile payments are transactions made or received on a mobile device, and there … Read More

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Facebook Rolls Out New Video Platform

Global Marketing News – 5th September 2017 Facebook is rolling out its Watch video platform in the US, Google is launching an AdSense beta test to users, and ecommerce is experiencing a boom in Brazil. Visit Webcertain.tv to watch the full bulletin or to … Read More

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Google Doubles Number Of Sitelinks Available

Global Marketing News – 31st August 2017 Google has doubled the number of sitelinks available to advertisers, Facebook is set to remove a number of its boosted post options, and research has found that social media advertising has a minimal … Read More

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Bing Search Engine Market Share Higher Than Expected

Global Marketing News – 24th August 2017 Microsoft says Bing is doing better than is widely thought, eBay has opened its US marketplace to Africa, and Google has made a stand against a planned levy. Visit Webcertain.tv to watch the full bulletin or to … Read More

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WeChat Nears 1 Billion Users

Global Marketing News – 21st August 2017 WeChat is nearing one billion active users, Google is testing a ‘Lite’ version of its search app, and research has found that 20% of marketing emails never reach their intended target. Visit Webcertain.tv to watch … Read More

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Baidu Partners Up With JD.com

Global Marketing News – 16th August 2017 Baidu has signed a new deal with JD.com to improve online shopping, mobile online-use in 16 to 24-year olds is becoming more popular than other devices combined, and Google has added more languages … Read More

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Pinterest Launches Autoplay Promoted Video Ads

Global Marketing News – 11th August 2017 Pinterest has launched autoplay video ads worldwide, 27% of internet users in the Middle East and Africa are mobile-only, and Marriott is seeing success on Snapchat. Visit Webcertain.tv to watch the full bulletin or to watch a … Read More

UK Proposes New Right To Be Forgotten Law

Global Marketing News – 8th August 2017 The UK government has proposed a new law that could give Britons the “right to be forgotten”, the ecommerce giant Tencent is taking its red packets service to India, and the role of … Read More

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Flipkart Acquires eBay India

Global Marketing News – 3rd August 2017 Flipkart has acquired eBay India, Walmart is approaching foreign sellers in an attempt to take on Amazon, and Naver has introduced search technology designed to remove obscene images. Visit Webcertain.tv to watch the full bulletin or to … Read More

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Baidu Joins Forces With PayPal

Global Marketing News – 31st July 2017 Baidu has joined forces with PayPal, Google has started trialling auto-play videos on its search results page, and it has been predicted that KakaoTalk will have 31 million users by the end of … Read More

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Chinese Tech Giants Join Forces

Global Marketing News – 26th July 2017 Four Chinese tech giants have joined forces to invest in a telecoms company, a study has investigated the impact of right-hand side ads being removed from Google, and ecommerce in Germany is on … Read More

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Google Ends Google Now; Introduces News Feed

Global Marketing News – 21st July 2017 Google has announced the end of Google Now, Yandex is set to roll out a new open source library, and research has revealed that the number of emails opened on mobile has doubled … Read More

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Australia To Force Access To Encrypted Messages

Global Marketing News – 18th July 2017 Australia has announced plans to force global internet companies to allow access to encrypted messages, Facebook Messenger Lite has launched in India, and Uber and Yandex have combined their ride-sharing businesses. Visit Webcertain.tv to watch … Read More

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China Cracks Down Further On VPNs

Global Marketing News – 13th July 2017 The Chinese government has taken further steps to stop the use of VPNs, Microsoft is planning to increase high-speed internet levels in the US, and Stripe has signed a deal with Alipay and … Read More

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Google Introduces AdSense Native Adverts

Global Marketing News – 10th July 2017 Google has introduced AdSense Native ads, Alibaba is entering the smart speaker market, and Amazon has invested further in India. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital … Read More

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