Anne Presents FaceBook numbers $ 419 M invested spending $ 20 M/month more than 50% of members are over 25 women over 55 are the fastest growing segment Linked in is big Twitter is active, FaceBook id Huge (will refer to FaceBook as FB) Has created a $ 500 M
Search and Social Networks make it easier for people to find things and people they are looking for – people have been searching since the beginning of time, Search Engines have filled the gap and made it much easier (and much faster) to find things.
A mountainous territory, crossed by the valley of the river Tiber, Umbria represents the Ideal place for such an installation, connecting regions where DSL and Optical fibers are not a viable solution.
Politics and Politicians are more often than not known to promote laws, rules and more in general legislation without knowing much about the Web and the underlying complexity of the media.
There were technical problems related to our live blogging during the recent International Search Summit causing bad formatting in all posts – I apologize for the inconvenience – posts are now “readable” – always consider this was a live blogging 🙂
10 DOs and 10 Don’ts when turning to the emerging markets Lesley Richards – Samia Kesseiri of Web Certain Reach your market Keyword research Segmentation and geotargeting Decide on your budget Localize your objectives Media Placement Landing page localization (landing page relevancy – unique sale propositions …) … Political
Often there are problems related to effectiveness – can users achieve what they need to Ease of learning Recognition rather than recall error prevention satisfaction all fundamental parameters requiring attention and measurement to benchmark website performance. Search Usability – ease with which users find information on a website. people say
Blending is blurring for search marketers as it adds more complexity – google is using Eniro for local results, Eniro is using search results from Google to complement the local directory. Local services: High quality search traffic transparent network true partnership innovative solutions service = people locally you’ll et more
4.8% and Google 75.3% Algorithm and INdex are important and have priority, now using multimap as mapping software Research Investment – Blind Taste Test, a comparison between Live and other search engines to test validity of the results Search behaviours: 3 categories Find, discover, explore – these are highly engaged
So all the metrics about secured pages are pretty much useless in this market. 33% of russians are weekly users about 19 million users – big growth potential There are mainly DSL connections Younger people (12-17) are most active with a peak in Moscow – typical of Russia, Moscow is