Blogging reaches top level government in Italy. Yesterday afternoon the new ministers were sworn into office – business as usual ? Not really if you consider that 6 ministers are active bloggers, in particular neo minister of communications Paolo Gentiloni.
The debut of Search Engine Strategies Italy was certainly a successful one. Although I cannot report on the number of participants, it was apparent and for all to see that the number of people attending various sessions was very encouraging … Read More
Search Engine Strategies has opened for business today in Milano, the first SES conference to be held in Italy. The turn up has been significant considering the event being a first time. 20 sessions ranging from organic positioning to pay … Read More
A recent survey reported by SPOT & WEB Media Communications Magazine shows an increase in search engine usage as a key element to identify products, independent of their value, prior to purchasing on line or off line. … Read More
The recent allegations of registry mismanagement by Bob Parson have been partially dismissed by EURid spokesman Patrik Lindén as reported by Punto Informatico earlier today. Mr Lindén reportedly stated that manipulations may have occured due to the presence of phantom … Read More
The number of broadband subscriptions throughout the OECD continued to increase in 2005 on the rise from 136 million in June 2005 to 158 million by the end of the same year. Broadband rate of growth during the same period … Read More
The European Commission is following with great interest the ongoing rush to purchase a .eu domain name and believe the new TLD is an indication of a renewed interest in Europe as a common marketplace of both citizens and industry. … Read More
The official Google Italia Blog was launched yestderay April 3rd. A brief introductory post by Setfano Hesse, Corporate Communcations Manager invited users to interact and provide feedback as well as anticipating featured guest bloggers in the near future to get … Read More
Jim Lanzone, Senior Vice President and General Manager of Ask.com will attend Search Engine Strategies Italy as a keynote speaker. This is the first Search Engine Strategies Conference in Italy, scheduled on April 26 and 27 in Milano. Ask.com Italia … Read More
ADEx Nielsen estimates report online marketing expenditure on the rise in Italy up 51,3% over a 12 month span from January 2005 to the same month of this year. Marketing & Publicity investments in Italy reach € 601,4 Million with … Read More
The Italian Communications Authority has recently deliberated and approved one of the first set of rules and regulations addressing the VoIP sector in rapid growth. The newly approved legislation introduces the prefix 5 to identify so called “nomad” telecommunications which … Read More
Interactive Advertising Bureau (IAB) Italy hosted the 3rd forum on Interactive Advertising on November 3rd in Milano. IAB is the Italian charter of IAB Europe, a non-profit Association representing major players in online marketing, media planning, and advertising campaign management. … Read More
Nielsen Media Research (NMR) Italia is now including online marketing expenditure in their monthly monitoring of the Italian Advertising Market. A joint workgroup between the Internet Advertising Bureau (IAB) Italy and AssoInternet has developed guidelines to monitor advertising expenditure online, … Read More
ADSL 2, the new generation of DSL connections, will soon be available in a number of locations throughout Italy within the next few months. In a recent interview Andrea Podda, Technical Director of Tiscali, announced that new DSL profiles will … Read More
A recent study by the e-Media Institue of Milano has identified a strong 18% growth in online marketing expenditure in 2005 when compared to the previous year. The study called NON SOLO BANNER was carried out between July and September … Read More
