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Yao Yining

As a General Manager, Yao leads Webcertain's Chinese Beijing-based team. He has more than 7 years experience in the online marketing field, focusing especially on SEO and SEM. Prior to heading up the Beijing office, Yao was based in the UK.
Chinese SEO Baidu

How to start an effective Chinese SEO campaign for Baidu

Since China has replaced Japan as the second largest economy, and the continued appreciation of Chinese Yuan (CNY), the Chinese market is getting more attention than ever. For international businesses to reach Chinese customers, the optimisation of their Chinese websites … Read More