Top countries and regions with highest mobile share of web traffic
New statistics pop up every day about mobile and its growing share of overall web traffic. According to a nice infographic on this exact topic by Go-Globe, mobile has broken past 10% of total web traffic globally. This seems to be in line with other findings. While it is hardly a revelation that mobile usage […]
SEO Trends In Australia For 2012
SEO techniques are not the only thing to have changed this year. In Australia we have been data mining trends in users’ search behaviour and have uncovered some interesting pieces of data. The way in which Australians search has changed dramatically. Most importantly, our findings have identified that generic keywords are starting to lose the transactional value […]
Strong opportunity for mobile marketers in Asia-Pacific
The Mobile Marketing Association announced the results of its Annual Global Mobile Attitude and Usage Study conducted in 2008. The markets surveyed in the Asia Pacific segment of the study include: Australia, China, Hong Kong, India, Japan, Singapore and South Korea. It shows the strong market opportunity for mobile marketers in APAC region. The study’s […]
SEMPO expands the reach to APAC region
Search Engine Marketing Professional Organization (SEMPO) announced its launch of SEMPO APAC Committee. SEMPO APAC plans and organizes SEMPO activities in the Asia-Pacific region to educate the market, grow membership and awareness of the Online & Search Marketing Industry, as well as to provide support to working groups under SEMPO APAC. Currently the committee has […]
Google webmaster tools starts to think international
At least two major new features are arriving in Google’s webmaster tools console according to information from the SES San Jose conference and the official Google webmaster tools blog. The latter has announced support for the Internationalizing Domain Names in Applications (IDNA) and a series of further enhancements are expected. IDNA enables webmasters to use […]
Online advertising to exceed 10% of budgets in 8 markets by 2008
Media research firm Zenithoptimedia reports that 8 countries will dedicate more than 10% of their budgets to online marketing by 2008. Two countries will already cross that barrier this year – the UK adn Sweden – interestingly not the US. The 8 countries are:- Australia Israel Japan Norway South Korea Taiwan UK In 2008 it […]