Multilingual search

SEO in Australia affected by Google’s rank modifying spamming algorithm

Many SEOs would have heard the news of Google creating a patent known as the rank modifying spamming algorithm. For those who do not know what this is, it is a modification in the algorithm which will intend to identify those people who are employing SEO tactics in order to gain a higher position by […]

Infographic – Who Is Using Google Analytics Worldwide?

Data privacy is a trending topic at the moment. Regulations and laws on cookies technology usage is now key. Most websites will run a cookies based web analytical tool or software like Google Analytics. Over 55 per cent of all websites in the world run Google Analytics, giving Google a comfortable 81 per cent market […]

European Interactive Advertising Association Report Dec. 2010

The European Interactive Advertising Association has published the EIAA European Media Landscape Report Summary December 2010 Key FIndings of the report: Key findings 521m 16+ year old people in the 15 European countries sampled According to EIAA’s latest Mediascope Europe study 76% (396m) of all 16+ year old people across 15 European markets surveyed use different media simultaneously with almost a third (30%) using the internet whilst they watch TV A third (33%) of Europeans cannot live without the internet, equal to the percentage of Europeans who claim they cannot live without TV 54% (279m) of Europeans use the internet in a typical week spending 12.1 hours online 16‐24 year olds use the internet more frequently than they watch TV – 79% of this younger demographic use the internet between 5 and 7 days each week while 76% watch TV as regularly More than 8 in 10 (83%) online Europeans use a broadband connection and over half (52%) of these broadband users are wireless The most popular web activities amongst all European internet users include; email (76%), communicating via social networking sites (45%) instant messaging (40%) watching film, TV or video clips (32%) contributing to ratings and reviews (27%)

Google expands new trademark policy – but sidesteps Europe

Following the expansion of their trademark policy to the UK last year, Google has widened its looser trademark policy which basically allows all-comers to bid on trademark keywords increasing the cost of trademark advertising via the number one search engine and allowing competitors to aggressively buy each others ‘marks. The new change expands the ‘we […]

Nokia internet platform Ovi to reach Norway, Sweden, Denmark & Hungary

Nokia of Finland, which just happens to be the world’s largest mobile phone maker, has partnered with leading Norwegian telecoms company – Telenor – to provide access to various internet services through Nokia’s own internet service Ovi, reports Reuters. The Telenor and Ovi services will be offered to customers in Norway, Sweden, Denmark and Hungary. […]

Microsoft wants to buy Norwegian Fast for 6,6 billion NOK!

Microsoft have placed a bidding for the Norwegian search company Fast. The amount is 6,6 billion NOK which is about 835 000 000 Euro! Their plan is to integrate Fast technology into Sharepoint server: They want to keep the research team and says it should be a great effort for Microsoft in Europe. The biggest […]

24 European states go borderless under Schengen

The Schengen agreement has been extended from 15 countries to 24 giving a wider borderless Europe with no internal border controls or checks and an open market of over 400 million people. Coming into force on the 21st December, the Schengen agreement makes physical inter-trade between bordering countries easier to manage for marketers. As Europe […]

EURid suspends 10,000 .EU names squatted in China

The .EU domain registrar management organisation, EURid has suspended 10,000 EU domain names which have been apparently legally registered by a Chinese woman – reports out-law. EURid has the power to remove the domain names from the woman – but has said that it would prefer a court to do it. According to reports, the […]

Google webmaster tools starts to think international

At least two major new features are arriving in Google’s webmaster tools console according to information from the SES San Jose conference and the official Google webmaster tools blog. The latter has announced support for the Internationalizing Domain Names in Applications (IDNA) and a series of further enhancements are expected. IDNA enables webmasters to use […]

Conferences in Sweden this Autumn

There will be a lot of activity around web and search in Sweden this autumn. Below I list all the conferences that are coming up and hope to see you on some of them! I will update list if I find out of more as we move along… September Webanalytics wednesday Stockholm 11-Sep http://www.webanalyticsdemystified.com/wednesday/ Webbdagarna […]