Webcertain blog

Internet Trade European School

French Internet pioneer Jacques Antoine Granjon, founder of Ventre-privee.com, has now set up alongside with Xavier Niel, Marc Simoncini – a.k.a Mr Meetic – & Alain Malvoisin the Ecole Européenne des Métiers de l’Internet (EEMI) – Internet Trade European School: http://www.eemi.com/ . This is a private school set to kick start in Autumn 2011. The […]

Facebook Becomes Most Visited Mobile Site In France Beating Google

Médiamétrie has just released for the second time the number of mobile internet users in France in 2010. The figures represent traffic on websites, portals and apps from a mobile phone. France’s 2010 last quarter – Q4 2010 – accounts for 43.4million internet users of which 15.5million use their mobile phone to go online (+3.3mllion […]

European Interactive Advertising Association Report Dec. 2010

The European Interactive Advertising Association has published the EIAA European Media Landscape Report Summary December 2010 Key FIndings of the report: Key findings 521m 16+ year old people in the 15 European countries sampled According to EIAA’s latest Mediascope Europe study 76% (396m) of all 16+ year old people across 15 European markets surveyed use different media simultaneously with almost a third (30%) using the internet whilst they watch TV A third (33%) of Europeans cannot live without the internet, equal to the percentage of Europeans who claim they cannot live without TV 54% (279m) of Europeans use the internet in a typical week spending 12.1 hours online 16‐24 year olds use the internet more frequently than they watch TV – 79% of this younger demographic use the internet between 5 and 7 days each week while 76% watch TV as regularly More than 8 in 10 (83%) online Europeans use a broadband connection and over half (52%) of these broadband users are wireless The most popular web activities amongst all European internet users include; email (76%), communicating via social networking sites (45%) instant messaging (40%) watching film, TV or video clips (32%) contributing to ratings and reviews (27%)

France: La 'Google Tax'

According to yesterday’s Le Figaro article, companies advertising online will have to pay a tax – the infamous ‘Google Tax’ – equalling 1% of the yearly ad spend from January 1st 2011. This tax creation was proposed by french  ‘député’ Philippe Marini who also requested to tax french companies e-commerce revenue by 0.5%. France has […]

Christmas 2010: a snapshot of Online European Shoppers

Today Monday November 29th is ‘Cyber Monday‘. The biggest shopping day of the year? Or is it Monday December 6th 2010 referred as ‘Mega Monday‘ where sales are expected to hit over €uro 1million per minute… October 2010, IMRG Capgemini e-Retail Sales Index is expected to increase by 16 per cent in 2010 vs. 2009 […]

Hitwise Ventures Outside English With France Launch. Oh la la!

Everyone in the online world depends on having good data in some way or other. Until ComScore rolled out qSearch in 150 countries, there was very little comparable data available to compare activities in different countries. Frequently, people would ask me what I thought of Hitwise and mostly I had to reply that I had […]

The French are addicted to their mobile phones

French people cannot get rid off their mobile phones, according to a TNS Sofres study, conducted amongst 1200 people older than 12 years old late August 2009. Indeed, 79% of them declared owning one, with 20% never letting it go, even when going to the bathroom (about 8%). Moreover, about 23% use it to go […]

Email marketing consumer report 2009

ContactLab has released the results of a new study on the use of email amongst European users. Habits, trends, and use of newsletters is examined for the following markets: Italy Spain France Germany UK The results are organized in different reports and in local languages (and English), along with a European report released in all […]

Dear Twitter, A Five Person Localisation Team is HUGE

Twitter announced via its blog that it is adding support for French, Italian, German and Spanish to the languages supported by its interface. Until now the system has only been available in English and Japanese. In its blog post it describes these languages as “Commonly referred to using the acronym FIGS and are often the […]

ComScore reveals Google share by market

Via Adage, ComScore has revealed the Google share by market showing the Google domination in many markets alongside discrepancies such as Korea where Google has a dismal share of the market. Western Europe has stronger Google shares than the US but the Mountain View monolith is most powerful in Brazil, Turkey and Italy. Unfortunately, with […]