Webcertain blog

Travel sector is the winner in Indian e-commerce

The travel sector is leading the way in Indian e-commerce, with one third of all travel bookings made online, says a new report from McKinsey & Company. As in many developing countries, logistics and infrastructure have hindered e-commerce growth in the Sub Continent with many retailers unable to deliver physical products, however the ability to download […]

Facebook overtakes Orkut as most popular social network in India

Facebook is now the most popular social network in India, having overtaken Orkut for the first time ever. The latest comScore figures show that Facebook has grown by 179% in the past year, and boasted 20.9 million visitors in July. Orkut, Google’s own social network, has until now held the top spot in the country, […]

Emerging markets: The state of search in India

Gillian Muessig is the President and Co-founder of SEOmoz, one of the world’s leading SEO resources and is a regular speaker at search marketing conferences around the world. She sits on the board of directors for two search marketing companies in India, and has just spent a month working and speaking in the country. At […]

Facebook Opens in Hyderabad, India to Serve 8 Million

Facebook has announced the opening of an office in Hyderabad in southern India to support the roll out of Facebook to the large India-based population. Already Facebook has 8 million users in India. The company is now looking to recruit online sales and operations teams which are to be formed there. Don Faul, Director of […]

Strong opportunity for mobile marketers in Asia-Pacific

The Mobile Marketing Association announced the results of its Annual Global Mobile Attitude and Usage Study conducted in 2008. The markets surveyed in the Asia Pacific segment of the study include: Australia, China, Hong Kong, India, Japan, Singapore and South Korea. It shows the strong market opportunity for mobile marketers in APAC region. The study’s […]

SEMPO expands the reach to APAC region

Search Engine Marketing Professional Organization (SEMPO) announced its launch of SEMPO APAC Committee. SEMPO APAC plans and organizes SEMPO activities in the Asia-Pacific region to educate the market, grow membership and awareness of the Online & Search Marketing Industry, as well as to provide support to working groups under SEMPO APAC. Currently the committee has […]

SEMPO Chairman and Board of Directors to tour Asia

SEMPO (Search Engine Marketing Professional Organization) Asia Tour and Seminars aim to foster awareness, educate, and promote the search industry in Asia by connecting professionals in the regions and Western markets, and creating a better understanding of search and its role in marketing. The event consists of seminars, press conferences, and networking receptions at each […]

Google top in India, whilst Rediff is largest local Indian search engine

Comscore has released figures showing that Google received a billion searches in June, placing it number one with an 81% share. The largest local search engine was Rediff.com, with a 1.5% share. India is a massive potential and growing market with 23 official languages but where English is the only lingua franca. Google AdWords is […]

China (.cn) is now the world’s most popular country code

For a number of years, Germany (.de) was the world’s most popular ccTLD in terms of registrations. But about two years ago China made its ccTLD a lot more affordable and easier to get. Since then, the country has been registering roughly 20,000 country codes a day. The country went from 2 million registrations to […]