Naver criticised for manipulating suggested search terms
Global marketing news – 9th January 2018 Naver has been criticised for removing certain suggested search terms from its search results. Baidu is facing legal action for illegally obtaining user data. Amazon has announced that its digital assistant Alexa will soon be coming to Windows PCs. Smartphones are now the most popular device used for […]
New social media law comes into effect in Germany
Global Marketing News – 5th January 2018 A new law affecting social media has come into effect in Germany, search engines are becoming increasingly important for ecommerce, and research has revealed that 16% of European businesses sold their products or services online last year. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews […]
Search engine marketing year in review 2017
Global Marketing News – 20th December 2017 In this special episode of the Webcertain Global Marketing News Bulletin, we look back at the biggest search engine news stories of 2017. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.
Many companies unprepared for GDPR
Global Marketing News – 15th December 2017 Most UK marketers do not think their websites will be GDPR-compliant by the time the new law comes into effect, Google product ratings are now available globally, and a new report has been published into the South East Asian internet landscape. Visit Webcertain.tv to watch the full bulletin or to watch a […]
Baidu Launches China-Friendliness Test For Japanese Websites
Global Marketing News – 12th December 2017 Baidu has launched a service that tells Japanese companies if their websites are suitable for China, the EU has adopted new VAT rules for ecommerce websites, and research has examined the popularity of mobile payments in a range of international markets. Visit Webcertain.tv to watch the full bulletin or to watch a […]
Google Launches Google Go App For Emerging Markets
Global Marketing News – 8th December 2017 Google has launched a new app called Google Go, eMarketer has published its latest forecasts for global internet and mobile usage, and WeChat is the most used new media app in Macau. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.
Google Increases Length Of Snippets In Search Results
Global Marketing News – 5th December 2017 Google has increased the length of snippets in its search results, WeChat Pay is to launch in Malaysia, and research has found that the Vietnamese ecommerce market is one of the fastest growing in the world. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with […]
US Display Advertising To Grow 70% In Next 4 Years
Global Marketing News – 1st December 2017 US display advertising is set to grow by 70% by 2021, research has found that celebrity endorsements can have a negative impact on brand perception, and Amazon has launched a translation service. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.
Yandex Launches Fast-Loading Turbo Pages
Global Marketing News – 29th November 2017 Yandex has launched fast-loading Turbo pages, travel brands are increasingly taking part in Black Friday deals, and Google Shopping has rolled out several new features. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.
EU Formally Agrees To End Geo-Blocking
Global Marketing News – 27th November 2017 The EU has formally agreed to end geo-blocking, Yandex has revealed its plans for the Russian mobile search market, and research has found that Facebook usage is falling dramatically. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.