Watch the recording: How to succeed online in the Middle East
The Middle East is a diverse and lucrative region that is drawing the attention of more and more global brands. With three out of the top ten richest countries in the world being in the Middle East (Qatar, the United Arab Emirates and Kuwait), it is easy to understand why! But how exactly should your […]
3 key platforms for digital marketing in Iran
The Iranian market is not one that you might consider when you think about expanding your sales internationally, but it is one full of potential. The EU is in the process of developing a special purpose vehicle (SPV) that would allow EU countries to circumnavigate the sanctions imposed by the US and trade with Iran. […]
4 tips for universities targeting Middle Eastern students
Over half a million university students from the Middle East study abroad each year, making it the second largest region in the world for students studying abroad (after China). The Middle Eastern countries all have ambitious plans for future development, with the majority of their five-year plans focusing on education development. This willingness to improve […]
The insider secrets to creating compelling Arabic websites
“We must make the Arabic language a first class citizen of the web.” These were the passionate words of Dr. Ahmed K. Elmagarmid a little over a year ago in Doha at the Arabic Web Days, a month-long initiative launched by Google (and supported by a raft of other internet heavyweights) to encourage and enrich […]
Search marketing growth in the Middle East: Google travel queries outpace the UK
The Middle East is an area of interest and intrigue to many organisations. It is often seen as a region of promise and opportunity, however cultural differences, linguistic challenges and legal complexities can prove a stumbling block and a barrier to entry. The Arab Spring in 2010-11 was not only a major world event but […]
Baidu To Join Yandex And Ayna At International Search Summit London
China’s leading search engine Baidu will be joining Russian market leader Yandex and Middle Eastern search engine Ayna at the International Search Summit London on 28th October. Senior Product Manager for Baidu, Min Cui, will be speaking on the Chinese search market and giving delegates insights into how marketers can use Baidu to reach a […]
Internet More Popular Than Television In The Middle East
The Middle East is one of the major growth regions for the internet, and a study released this week revealed that web users in the region spend more time online than many of their Western counterparts. Here, Omar Khaled, Partner Relations Manager for Arabic search engine Ayna, talks about how search is evolving in the […]
First international online travel business congress in Sharm El Sheikh, Egypt 15 to 19 December 2008
FIRST International Congress concerned with the Online travel business in Sharm El Sheikh Egypt 15-19/12/08
Business to consumer e-commerce in Kuwait, Lebanon, Saudi Arabia and UAE in 2007
The Arab Advisors Group Analysis of E-commerce expenditure reported a total number of e-commerce users in Kuwait, Saudi Arabia, UAE, and Lebanon in excess of 5.1 million in 2007 … B2C e-commerce volume exceeded …
Web2.0Sport – Fans to Coach Team Via the Web
LinkBait goes to 2nd grade – Israeli web2sport community purchased a soccer team and from now on all professional decisions aren’t made by a coach, the fans will decide. From Reuters: Most of our surfers like the idea that they can decide what the team will do: who will be in the first 11, what […]