The Netherlands Leading Global LinkedIn and Twitter Reach
Social Media has now reached 96% penetration in The Netherlands, with global sites Facebook, Twitter and LinkedIn all growing rapidly in the country. It is still one of the few markets where a local social network is the most popular and Dutch site Hyves is still hanging on to its lead over Facebook. However Facebook […]
European Interactive Advertising Association Report Dec. 2010
The European Interactive Advertising Association has published the EIAA European Media Landscape Report Summary December 2010 Key FIndings of the report: Key findings 521m 16+ year old people in the 15 European countries sampled According to EIAA’s latest Mediascope Europe study 76% (396m) of all 16+ year old people across 15 European markets surveyed use different media simultaneously with almost a third (30%) using the internet whilst they watch TV A third (33%) of Europeans cannot live without the internet, equal to the percentage of Europeans who claim they cannot live without TV 54% (279m) of Europeans use the internet in a typical week spending 12.1 hours online 16‐24 year olds use the internet more frequently than they watch TV – 79% of this younger demographic use the internet between 5 and 7 days each week while 76% watch TV as regularly More than 8 in 10 (83%) online Europeans use a broadband connection and over half (52%) of these broadband users are wireless The most popular web activities amongst all European internet users include; email (76%), communicating via social networking sites (45%) instant messaging (40%) watching film, TV or video clips (32%) contributing to ratings and reviews (27%)
Dutch Social Media Activity: A Steady Growth
In the Netherlands the biggest social network is not Facebook, but Hyves. And its our luck that the people at Hyves like numbers. On a regular basis they are publishing new numbers, usually showing us their growth. They always try to be as ‘honest’ as possible with these numbers, and therefore using numbers from for […]
Google Offers Dutch Insight Tools for Dutch Elections
As some may have noticed in The Netherlands at this moment politicians are battling for the attention of the voters. In two weeks time the Dutch are voting for a new government and the many debates online even made several Twitter topics trending worldwide. The elections have also reached the attention of Google. Google Netherlands […]
Google has all of Holland, in Street View that is!
It is only a very small country, so it has not been the biggest job the Google Street View-people had to do, but they did it. Almost the entire country of the Netherlands has now been captured in images in Google Street View. A total of 75,600 square kilometers (about 46,975 square miles) has been […]
ISS: Search in Holland (the Netherlands)
Search in Holland the Dutch use Google – 94% localisation is the primary factor 17 million people – high density Kingdom democracy 70% speak English 60% speak German Dutch are very much online 85% are online, mostly youngsters starting from age 4 are online at least once a week 5 million use broadband – they […]
Google expands new trademark policy – but sidesteps Europe
Following the expansion of their trademark policy to the UK last year, Google has widened its looser trademark policy which basically allows all-comers to bid on trademark keywords increasing the cost of trademark advertising via the number one search engine and allowing competitors to aggressively buy each others ‘marks. The new change expands the ‘we […]
Forrester Research, Inc. data on mobile instant messaging (IM) in Europe
A recent study from Forrester Research, Inc. indicates mobile instant messaging (IM) on the rise in Europe with 26.7 million users in 2007 and a projected 80 million users in 2013. The survey was conducted on a sample of 22.000 consumers in: France Germany Holland Italy Spain Sweden UK Three years after the launch of […]
24 European states go borderless under Schengen
The Schengen agreement has been extended from 15 countries to 24 giving a wider borderless Europe with no internal border controls or checks and an open market of over 400 million people. Coming into force on the 21st December, the Schengen agreement makes physical inter-trade between bordering countries easier to manage for marketers. As Europe […]
EURid suspends 10,000 .EU names squatted in China
The .EU domain registrar management organisation, EURid has suspended 10,000 EU domain names which have been apparently legally registered by a Chinese woman – reports out-law. EURid has the power to remove the domain names from the woman – but has said that it would prefer a court to do it. According to reports, the […]