Why did Yandex choose Turkey as its new frontier with Google?
Since their highly successful IPO in May this year when Yandex’s shares increased in value 55% on day one and raised $1.3 billion, the speculation (especially from me) has not been when the company would launch into new markets – but which and when. This week Yandex finally put us out of our misery by […]
European Interactive Advertising Association Report Dec. 2010
The European Interactive Advertising Association has published the EIAA European Media Landscape Report Summary December 2010 Key FIndings of the report: Key findings 521m 16+ year old people in the 15 European countries sampled According to EIAA’s latest Mediascope Europe study 76% (396m) of all 16+ year old people across 15 European markets surveyed use different media simultaneously with almost a third (30%) using the internet whilst they watch TV A third (33%) of Europeans cannot live without the internet, equal to the percentage of Europeans who claim they cannot live without TV 54% (279m) of Europeans use the internet in a typical week spending 12.1 hours online 16‐24 year olds use the internet more frequently than they watch TV – 79% of this younger demographic use the internet between 5 and 7 days each week while 76% watch TV as regularly More than 8 in 10 (83%) online Europeans use a broadband connection and over half (52%) of these broadband users are wireless The most popular web activities amongst all European internet users include; email (76%), communicating via social networking sites (45%) instant messaging (40%) watching film, TV or video clips (32%) contributing to ratings and reviews (27%)
Fastest Growth for Facebook Europe is Turkey
According to Inside Facebook the fastest growing European country for Facebook in September was Turkey. Although Turkey is not technically part of the European continent it is applying to become part of the European Union. Turkey also has the largest number of users after the UK – although growth of users has pretty much stagnated […]
ComScore reveals Google share by market
Via Adage, ComScore has revealed the Google share by market showing the Google domination in many markets alongside discrepancies such as Korea where Google has a dismal share of the market. Western Europe has stronger Google shares than the US but the Mountain View monolith is most powerful in Brazil, Turkey and Italy. Unfortunately, with […]
Turks like shopping abroad online
According the MasterCard Turkey, the number of purchases Turkish internet users have made online at non-Turkish websites has increased more than 20% while the value of purchases increased 46% between 2005-2006. The most popular online shopping destinations for Turkish people have been USA, UK, Germany, Singapure, Israel, Canada, Austria, Hong Kong, Belgium and Ireland based […]
Turkish SEO landscape
I am not going to give you some statistics about which search engines are popular in Turkey… Google is top as in the UK and Yahoo and MSN come after that. Other so called search engines like rehber or iyi net are just a few simple directories. So, Google is the key and main search […]