Google Launches Google Go App For Emerging Markets
Global Marketing News – 8th December 2017 Google has launched a new app called Google Go, eMarketer has published its latest forecasts for global internet and mobile usage, and WeChat is the most used new media app in Macau. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.
Google Increases Length Of Snippets In Search Results
Global Marketing News – 5th December 2017 Google has increased the length of snippets in its search results, WeChat Pay is to launch in Malaysia, and research has found that the Vietnamese ecommerce market is one of the fastest growing in the world. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with […]
US Display Advertising To Grow 70% In Next 4 Years
Global Marketing News – 1st December 2017 US display advertising is set to grow by 70% by 2021, research has found that celebrity endorsements can have a negative impact on brand perception, and Amazon has launched a translation service. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.
Yandex Launches Fast-Loading Turbo Pages
Global Marketing News – 29th November 2017 Yandex has launched fast-loading Turbo pages, travel brands are increasingly taking part in Black Friday deals, and Google Shopping has rolled out several new features. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.
EU Formally Agrees To End Geo-Blocking
Global Marketing News – 27th November 2017 The EU has formally agreed to end geo-blocking, Yandex has revealed its plans for the Russian mobile search market, and research has found that Facebook usage is falling dramatically. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.
Bing Launches Black Friday Flyer Ads
Global Marketing News – 21st November 2017 Bing has launched its Black Friday flyer ads, Adyen has partnered up with Yandex.Checkout, and Pinterest has rolled out custom QR codes for businesses. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.
Singles’ Day 2017 Breaks Ecommerce Records In China
Global Marketing News – 17th November 2017 Singles’ Day 2017 broke ecommerce records in China, Facebook has introduced four new tools designed to help businesses advertise internationally, and advertisers on Snapchat can now add Context Cards to certain ad types. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.
Bing Ads Launches Exact Match Impression Shares
Global Marketing News – 14th November 2017 Advertisers on Bing can now view exact match impression shares, Amazon has expanded its Influencer Program to include Instagram and Twitter, and Apple has launched a new feature in its App Store. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.
How GDPR Will Affect International Businesses
What is GDPR? GDPR is the General Data Protection Regulation approved and adopted by the EU Parliament on 27 April 2016, which is due to come into force on 25 May 2018. After this date, the current data protection legislation in the EU will be replaced by the GDPR, which will give the individual choice […]
Fastest Growing European Ecommerce Markets Revealed
Global Marketing News – 10th November 2017 Research has predicted which European countries will be the fastest growing ecommerce markets over the next 5 years, Google is coming under attack in South Korea, and the Chinese social media company Weibo has announced its results for Q3 2017. Visit Webcertain.tv to watch the full bulletin or to watch a wide […]