EU To Block “Backdoor” Access To Chat Apps
Global Marketing News – 22nd June 2017 The EU parliament is planning to block UK attempts to use backdoor access to messaging apps, Time Warner has signed a deal with Snap Inc, and Amazon’s Fulfillment service is being used by more and more marketplace sellers. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of […]
India To See Explosive Retail Investment
Global Marketing News – 21st June 2017 India is set to see an explosion of global retailers during the next six months, Social media is playing a crucial role in conversion rates in the Southeast Asian ecommerce market, and Ramadan has caused substantial increases in advertising spend in the MENA region. Visit Webcertain.tv to watch the full bulletin or […]
Google Delays Mobile-First Index
Global Marketing News – 20th June 2017 Google has delayed its mobile-first index, Twitter has enabled ad blocking on iOS, and November is set to usurp December as the UK’s peak month for online Christmas shopping. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.
Facebook Ads Now Able To Target Users Based On Spending Habits
Global Marketing News – 19th June 2017 Advertisers on Facebook can now target customers based on their spending behaviour, US Hispanics are still lagging behind the rest of the US population when it comes to internet penetration, and influencers on Instagram will soon be able to mark their posts as sponsored if a brand has […]
Bing Starts Testing Custom Audiences For Ads
Global Marketing News – 16th June 2017 Bing is testing custom audience targeting for advertisers, Facebook Messenger has introduced a language detection system, and digital video subscriptions are set to replace cable in China. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.
Indian Ecommerce Giants Call For Industry Regulation
Global Marketing News – 15th June 2017 Indian ecommerce giants have called for industry regulation, Ramadan has caused an increase in online sales across the world, and Facebook is testing the expansion of its Group feature. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.
WeChat launches tool to spot fake news
Global marketing news – 14 June 2017 WeChat has launched a new feature to help debunk fake news stories online, Alibaba is aiming to make 1 trillion US dollars per year by 2020, and Filipino internet penetration has been forecast to surge. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital […]
Japan Legalises Shared Economy Rental Apps
Global Marketing News – 13th June 2017 Japan has legalised Airbnb and other shared economy rental businesses, the EU has proposed new laws that would allow security forces to access social media data, and Alibaba is set to see a huge surge in revenue. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews […]
E-commerce returns policy crucial to loyalty
Global marketing news – 12 June 2017 Research has found that e-commerce sites’ returns policies are vital to customer loyalty, Amazon has lent over 3 billion US dollars to small businesses, and traditional media ad spend is slowing in France. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.
Apple To Block Mobile Ad-Trackers
Global Marketing News – 8th June 2017 Apple has announced that its Safari browser will soon block ad-trackers, ad blocking is falling in the top EU nations, and Australians are now dropping desktop in favour of mobile. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.