Webcertain joins global market leader TransPerfect
Webcertain is now a TransPerfect company! It was very exciting to see this news announced this week and to be part of the world’s largest translation and language solutions provider. Webcertain has thrived as an independent agency for over 20 years, growing a portfolio of global brand clients, many of whom have been with the […]
Watch the recording: How travellers’ changing expectations have altered the landscape for hoteliers
Few industries have been as severely affected by the COVID-19 pandemic as the travel industry. With lockdowns and travel restrictions, holidays have been largely off the table for the last year. But as the world slowly opens back up and travellers begin making those long overdue and much yearned-for journeys, the hotel industry is finally […]
Got questions for Google? Ask them live and direct at our virtual event!
Do you have burning questions about Google SEO? Do you need advice on how to improve your website’s optimisation? Have you ever wished you could go straight to Google and ask for help? If the answer is “yes”, you are in luck! We will be doing a live, interactive Q&A session with John Mueller from […]
International Search Summit: Global Virtual Edition is coming in September 2021!
The International Search Summit is returning for the second year as a virtual event! Taking place on 29 and 30 September 2021, the International Search Summit: Global Virtual Edition will be completely online, making it accessible to all – wherever you are in the world. What can I expect at the International Search Summit: Global […]
Watch the recording: How to create more leads from your website
If your company is targeting audiences worldwide, it is hugely important that your website is optimised for international. By having a website that is tailored to the requirements of your global customers, you can improve your leads, sales, customer base and brand reputation in your international markets. But how do you get started with something […]
3 tips for page speed optimisation
It has never been more important to optimise your website pages for speed. After all, faster page speeds mean a better user experience, higher rankings in the search results, and improved conversion rates. With that in mind, if page speed optimisation is not currently a key part of your SEO strategy, it needs to be! […]
Watch the recording: Search engines that are challenging Google in 2021
When you think about SEO and search engine advertising, chances are that you immediately think of Google. Even though you know other search engines exist, they probably do not cross your mind. But could that be a costly mistake? Depending on which country(s) you are targeting, the answer could be “yes”. Google is not the […]
How to create a successful SEO strategy for 2021
Every year, the same question pops up: Is SEO still a good investment? And, every year, the answer is the same: Yes! In fact, according to research by BrightEdge, in 2021, SEO is more important than ever, with 53% of all website traffic coming from organic search (compared to 15% from paid search, 5% from […]
How to optimise your website for Core Web Vitals
Core Web Vitals are a set of metrics that measure a website’s loading, interactivity and visual stability. In combination with other components relating to website security and user friendliness, these metrics will make up a set of signals called “page experience” which Google will begin using as part of its rankings systems. The “page experience […]
When to work with translation companies vs. freelancers
If your brand has a presence in multiple markets, then you will most probably have a regular need to translate at least some of your content. Employing writers for each target market is not always an option, in which case you may choose to work with freelance translators or translation companies. But when should you […]